Census Bureau data for Denison city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — Denison city
- What is the median household income in Denison city?
- The median household income in Denison city is $60,821 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in Denison city?
- The poverty rate in Denison city is 10.7% (U.S. Census Bureau ACS 2023).
- What is the median home value in Denison city?
- $167,800 (U.S. Census Bureau ACS 2023).
- What is the average rent in Denison city?
- The median gross rent in Denison city is $1,161 per month (U.S. Census Bureau ACS 2023).
- What percentage of Denison city residents have a college degree?
- 18.5% of adults in Denison city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
25,347
Median Income
$60,821
Median Home Value
$167,800
Poverty Rate
10.7%
Unemployment (ACS 2023)
4.9%
Median Age
40.0 yrs
Since 2019
Median Income:
+$17,235 (+39.5%)
Home Value:
+$69,500 (+70.7%)
Poverty Rate:
-1.2 pp (-10.1%)
Bachelor's+:
+1.8 pp (+10.8%)
Unemployment:
-2.5 pp (-33.8%)
Demographics
Total Population
25,347
Median Age
40.0
Female
52.1%
Race & Ethnicity
Hispanic or Latino 13.4%
White (non-Hisp.) 71.8%
Black 6.6%
Asian 1.0%
Two or More 10.0%
Other 3.6%
Asian Subgroups (% of total pop.)
Indian
0.5%
Chinese
0.1%
Korean
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
11.0%
Puerto Rican
0.3%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$60,821
±$7,833
-$15,471 vs. state
Per Capita Income
$79,744
Median Family Income
$77,339
Poverty Rate
10.7%
+0.2 pp vs. state
Child Poverty Rate
16.6%
Working-Age Poverty Rate
—
SNAP Recipients
11.0%
Social Security Income
—
Retirement Income
23.2%
Household Income Distribution
< $10k
3.0%
$10–15k
5.0%
$15–25k
8.4%
$25–35k
9.3%
$35–50k
15.8%
$50–75k
18.0%
$75–100k
14.1%
$100–150k
15.6%
$150–200k
6.0%
$200k+
4.9%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
11,153
Owner-Occupied
59.7%
Renter-Occupied
40.3%
Vacancy Rate
10.3%
Median Home Value
$167,800
-$92,600 vs. state
Median Gross Rent
$1,161
Owner Cost Burden (30%+)
17.7%
Renter Cost Burden (30%+)
37.3%
Home Value Distribution
< $50k
10.0%
$50–100k
13.4%
$100–200k
21.9%
$200–300k
21.8%
$300–500k
11.0%
$500k–$1M
2.5%
$1M+
0.6%
Gross Rent Distribution
< $500
5.4%
$500–1k
30.1%
$1–1.5k
38.7%
$1.5–2k
22.6%
$2–2.5k
1.5%
$2.5–3.5k
1.2%
$3.5k+
0.5%
Vehicle Availability
No vehicle
4.7%
1 vehicle
40.4%
2 vehicles
36.6%
3+
18.3%
Housing Type
Single-fam. det.
75.0%
Single-fam. att.
4.0%
2–4 units
4.8%
5–19 units
3.7%
20+ units
3.9%
Mobile home
2.3%
Housing Age
Pre-1940
12.6%
1940–1969
12.7%
1970–1999
11.9%
2000–2009
6.7%
2010+
7.2%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
89.7%
Bachelor's or Higher
18.5%
-14.6 pp vs. state
Graduate Degree
5.5%
Some College / Associate
25.2%
Less Than High School
3.2%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
58.4%
Unemployment Rate
4.9%
-0.2 pp vs. state
Work from Home
10.0%
Self-Employed
6.5%
Government Workers
12.0%
Private For-Profit
80.8%
Industry
Edu/Health
18.3%
Manufacturing
13.4%
Retail
13.2%
Arts/Entmt.
10.9%
Construction
9.4%
Prof. Services
8.7%
Transportation
6.6%
Finance
6.3%
Public Admin
3.7%
Information
1.5%
Wholesale
1.4%
Agriculture
1.3%
Occupation
Management
28.3%
Sales
25.9%
Production
19.1%
Food Prep
17.3%
Construction
9.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
18.7 min
Drove Alone
77.5%
Carpool
10.5%
Public Transit
0.4%
Work from Home
10.0%
Walked
0.9%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
10,001
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
41.5%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
17.3%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
6.9%
5–9
6.5%
10–14
7.0%
15–19
7.3%
20–24
5.0%
25–34
10.3%
35–44
10.7%
45–54
14.2%
55–64
5.1%
65–74
7.0%
75–84
10.3%
85+
6.6%
Under 18: 25.3%
Working age (18–64): 74.7%
65 and over: 20.0%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
4.3%
Naturalized Citizen
26.4%
Speaks English Less Than Very Well
2.9%
Foreign-Born Origin
Latin America
72.9%
Asia
13.3%
Europe
13.0%
Africa
0.2%
Veterans & Disability
Veteran
9.3%
With a Disability
17.3%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
83.7%
Uninsured
16.3%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
87.1%
Has a Computer
92.3%
Same House 1 Year Ago
83.5%
Moved from Abroad
0.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023