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Rapid City city, South Dakota

City

Population: 76,836 (2023 estimate)

Located in South Dakota , South Dakota

Census Bureau data for Rapid City city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Rapid City city

What is the median household income in Rapid City city?
The median household income in Rapid City city is $65,712 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Rapid City city?
The poverty rate in Rapid City city is 7.8% (U.S. Census Bureau ACS 2023).
What is the median home value in Rapid City city?
$270,000 (U.S. Census Bureau ACS 2023).
What is the average rent in Rapid City city?
The median gross rent in Rapid City city is $1,053 per month (U.S. Census Bureau ACS 2023).
What percentage of Rapid City city residents have a college degree?
36.4% of adults in Rapid City city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
76,836
Median Income
$65,712
Median Home Value
$270,000
Poverty Rate
7.8%
Unemployment (ACS 2023)
3.2%
Median Age
39.0 yrs
Since 2019 Median Income: +$13,361 (+25.5%) Home Value: +$85,300 (+46.2%) Poverty Rate: -2.4 pp (-23.5%) Bachelor's+: +3.6 pp (+11%) Unemployment: -2.5 pp (-43.9%)

Demographics

Total Population 76,836
Median Age 39.0
Female 49.3%
Race & Ethnicity
Hispanic or Latino 5.6% White (non-Hisp.) 76.8% Black 1.6% Asian 1.3% Two or More 9.8% Other 1.0%
Asian Subgroups (% of total pop.)
Filipino
0.6%
Korean
0.2%
Japanese
0.2%
Hispanic Subgroups (% of total pop.)
Mexican
3.8%
Puerto Rican
0.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $65,712 ±$2,841
-$6,709 vs. state
Per Capita Income $93,601
Median Family Income $87,873
Poverty Rate 7.8%
+0.4 pp vs. state
Child Poverty Rate 15.5%
Working-Age Poverty Rate
SNAP Recipients 10.6%
Social Security Income
Retirement Income 26.1%
Household Income Distribution
< $10k
3.9%
$10–15k
4.9%
$15–25k
8.9%
$25–35k
8.4%
$35–50k
12.1%
$50–75k
17.7%
$75–100k
14.7%
$100–150k
15.5%
$150–200k
6.0%
$200k+
7.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 34,751
Owner-Occupied 61.6%
Renter-Occupied 38.4%
Vacancy Rate 8.0%
Median Home Value $270,000
+$33,200 vs. state
Median Gross Rent $1,053
Owner Cost Burden (30%+) 22.3%
Renter Cost Burden (30%+) 33.4%
Home Value Distribution
< $50k
6.3%
$50–100k
2.9%
$100–200k
6.7%
$200–300k
32.6%
$300–500k
28.2%
$500k–$1M
11.6%
$1M+
1.1%
Gross Rent Distribution
< $500
13.3%
$500–1k
32.5%
$1–1.5k
36.9%
$1.5–2k
12.3%
$2–2.5k
3.0%
$2.5–3.5k
0.9%
$3.5k+
1.1%
Vehicle Availability
No vehicle
6.9%
1 vehicle
34.9%
2 vehicles
35.3%
3+
22.8%
Housing Type
Single-fam. det.
57.7%
Single-fam. att.
6.8%
2–4 units
2.8%
5–19 units
4.5%
20+ units
10.6%
Mobile home
5.0%
Housing Age
Pre-1940
7.4%
1940–1969
3.1%
1970–1999
18.2%
2000–2009
13.1%
2010+
11.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 94.7%
Bachelor's or Higher 36.4%
+5.3 pp vs. state
Graduate Degree 13.4%
Some College / Associate 22.4%
Less Than High School 1.7%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 63.7%
Unemployment Rate 3.2%
+0.2 pp vs. state
Work from Home 10.0%
Self-Employed 6.6%
Government Workers 16.2%
Private For-Profit 77.2%
Industry
Edu/Health
28.8%
Retail
12.4%
Arts/Entmt.
10.7%
Construction
9.2%
Prof. Services
8.9%
Finance
6.8%
Manufacturing
6.3%
Public Admin
5.5%
Transportation
3.8%
Wholesale
1.6%
Agriculture
1.5%
Information
0.9%
Occupation
Management
39.9%
Sales
21.9%
Food Prep
16.3%
Production
12.2%
Construction
9.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 17.4 min
Drove Alone 76.4%
Carpool 9.1%
Public Transit 0.4%
Work from Home 10.0%
Walked 1.8%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 31,961
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 40.9%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 14.0%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
6.0%
5–9
5.8%
10–14
5.9%
15–19
6.7%
20–24
6.7%
25–34
13.3%
35–44
12.6%
45–54
9.9%
55–64
6.6%
65–74
6.1%
75–84
12.6%
85+
5.1%
Under 18: 21.8% Working age (18–64): 78.2% 65 and over: 20.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 2.3%
Naturalized Citizen 66.6%
Speaks English Less Than Very Well 1.1%
Foreign-Born Origin
Asia
49.5%
Europe
22.8%
Latin America
15.4%
Africa
9.1%

Veterans & Disability

Veteran 12.3%
With a Disability 16.1%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 89.4%
Uninsured 10.6%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 89.8%
Has a Computer 94.6%
Same House 1 Year Ago 82.1%
Moved from Abroad 0.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

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