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Roanoke city, Virginia

City

Population: 98,677 (2023 estimate)

Located in Virginia , Virginia

Census Bureau data for Roanoke city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Roanoke city

What is the median household income in Roanoke city?
The median household income in Roanoke city is $52,671 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Roanoke city?
The poverty rate in Roanoke city is 14.8% (U.S. Census Bureau ACS 2023).
What is the median home value in Roanoke city?
$180,500 (U.S. Census Bureau ACS 2023).
What is the average rent in Roanoke city?
The median gross rent in Roanoke city is $964 per month (U.S. Census Bureau ACS 2023).
What percentage of Roanoke city residents have a college degree?
28.9% of adults in Roanoke city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
98,677
Median Income
$52,671
Median Home Value
$180,500
Poverty Rate
14.8%
Unemployment (ACS 2023)
5.5%
Median Age
38.0 yrs
Since 2019 Median Income: +$8,441 (+19.1%) Home Value: +$45,400 (+33.6%) Poverty Rate: -1.6 pp (-9.8%) Bachelor's+: +5.5 pp (+23.5%) Unemployment: -0.8 pp (-12.7%)

Demographics

Total Population 98,677
Median Age 38.0
Female 52.9%
Race & Ethnicity
Hispanic or Latino 8.6% White (non-Hisp.) 55.5% Black 29.0% Asian 3.1% Two or More 7.8% Other 2.4%
Asian Subgroups (% of total pop.)
Indian
0.4%
Filipino
0.3%
Vietnamese
0.3%
Korean
0.2%
Japanese
0.2%
Chinese
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
2.4%
Puerto Rican
0.8%
Cuban
0.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $52,671 ±$2,367
-$38,303 vs. state
Per Capita Income $78,195
Median Family Income $68,319
Poverty Rate 14.8%
+8.0 pp vs. state
Child Poverty Rate 25.5%
Working-Age Poverty Rate
SNAP Recipients 16.6%
Social Security Income
Retirement Income 19.1%
Household Income Distribution
< $10k
7.7%
$10–15k
6.8%
$15–25k
10.9%
$25–35k
9.2%
$35–50k
13.2%
$50–75k
18.0%
$75–100k
11.7%
$100–150k
12.3%
$150–200k
5.0%
$200k+
5.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 48,931
Owner-Occupied 51.7%
Renter-Occupied 48.3%
Vacancy Rate 11.2%
Median Home Value $180,500
-$180,200 vs. state
Median Gross Rent $964
Owner Cost Burden (30%+) 21.5%
Renter Cost Burden (30%+) 38.8%
Home Value Distribution
< $50k
4.6%
$50–100k
9.4%
$100–200k
22.0%
$200–300k
20.0%
$300–500k
13.8%
$500k–$1M
6.2%
$1M+
1.2%
Gross Rent Distribution
< $500
10.6%
$500–1k
43.6%
$1–1.5k
36.2%
$1.5–2k
6.8%
$2–2.5k
1.9%
$2.5–3.5k
0.4%
$3.5k+
0.6%
Vehicle Availability
No vehicle
10.5%
1 vehicle
43.1%
2 vehicles
31.7%
3+
14.8%
Housing Type
Single-fam. det.
61.1%
Single-fam. att.
3.7%
2–4 units
8.4%
5–19 units
6.1%
20+ units
7.5%
Mobile home
0.9%
Housing Age
Pre-1940
25.1%
1940–1969
10.1%
1970–1999
12.5%
2000–2009
5.5%
2010+
3.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 89.6%
Bachelor's or Higher 28.9%
-12.6 pp vs. state
Graduate Degree 11.3%
Some College / Associate 19.4%
Less Than High School 3.6%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 62.7%
Unemployment Rate 5.5%
+1.2 pp vs. state
Work from Home 10.7%
Self-Employed 3.0%
Government Workers 12.8%
Private For-Profit 84.1%
Industry
Edu/Health
27.5%
Retail
12.1%
Prof. Services
10.7%
Manufacturing
10.2%
Arts/Entmt.
8.4%
Finance
6.4%
Transportation
6.1%
Construction
5.9%
Public Admin
4.1%
Wholesale
2.2%
Information
1.1%
Agriculture
0.4%
Occupation
Management
36.6%
Sales
21.2%
Food Prep
18.6%
Production
16.2%
Construction
7.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 19.9 min
Drove Alone 76.2%
Carpool 7.3%
Public Transit 2.4%
Work from Home 10.7%
Walked 1.4%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 43,429
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 29.8%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 9.5%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
6.4%
5–9
6.3%
10–14
6.3%
15–19
5.5%
20–24
5.5%
25–34
15.1%
35–44
12.8%
45–54
12.0%
55–64
6.9%
65–74
5.7%
75–84
10.5%
85+
4.3%
Under 18: 22.6% Working age (18–64): 77.4% 65 and over: 17.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 7.5%
Naturalized Citizen 35.8%
Speaks English Less Than Very Well 4.4%
Foreign-Born Origin
Latin America
51.1%
Asia
33.3%
Africa
7.2%
Europe
7.0%

Veterans & Disability

Veteran 7.5%
With a Disability 14.0%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 90.4%
Uninsured 9.6%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 84.0%
Has a Computer 91.0%
Same House 1 Year Ago 87.2%
Moved from Abroad 0.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

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