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Rowlett city, Texas

City

Population: 64,139 (2023 estimate)

Located in Texas , Texas

Census Bureau data for Rowlett city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Rowlett city

What is the median household income in Rowlett city?
The median household income in Rowlett city is $113,600 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Rowlett city?
The poverty rate in Rowlett city is 5.7% (U.S. Census Bureau ACS 2023).
What is the median home value in Rowlett city?
$342,400 (U.S. Census Bureau ACS 2023).
What is the average rent in Rowlett city?
The median gross rent in Rowlett city is $1,964 per month (U.S. Census Bureau ACS 2023).
What percentage of Rowlett city residents have a college degree?
38.2% of adults in Rowlett city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
64,139
Median Income
$113,600
Median Home Value
$342,400
Poverty Rate
5.7%
Unemployment (ACS 2023)
3.8%
Median Age
37.0 yrs
Since 2019 Median Income: +$12,515 (+12.4%) Home Value: +$113,600 (+49.7%) Poverty Rate: +0.8 pp (+16.3%) Bachelor's+: +2.7 pp (+7.6%) Unemployment: -1.3 pp (-25.5%)

Demographics

Total Population 64,139
Median Age 37.0
Female 49.8%
Race & Ethnicity
Hispanic or Latino 19.7% White (non-Hisp.) 46.7% Black 22.6% Asian 6.9% Two or More 11.4% Other 3.2%
Asian Subgroups (% of total pop.)
Vietnamese
2.4%
Indian
2.0%
Filipino
0.8%
Chinese
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
16.1%
Puerto Rican
0.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $113,600 ±$7,324
+$37,308 vs. state
Per Capita Income $127,071
Median Family Income $123,741
Poverty Rate 5.7%
-4.8 pp vs. state
Child Poverty Rate 7.0%
Working-Age Poverty Rate
SNAP Recipients 6.4%
Social Security Income
Retirement Income 19.8%
Household Income Distribution
< $10k
3.4%
$10–15k
1.4%
$15–25k
3.0%
$25–35k
2.5%
$35–50k
6.3%
$50–75k
13.1%
$75–100k
14.2%
$100–150k
21.3%
$150–200k
19.8%
$200k+
15.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 22,511
Owner-Occupied 75.9%
Renter-Occupied 24.1%
Vacancy Rate 3.7%
Median Home Value $342,400
+$82,000 vs. state
Median Gross Rent $1,964
Owner Cost Burden (30%+) 22.4%
Renter Cost Burden (30%+) 36.4%
Home Value Distribution
< $50k
3.0%
$50–100k
0.5%
$100–200k
1.3%
$200–300k
27.1%
$300–500k
49.4%
$500k–$1M
12.8%
$1M+
1.4%
Gross Rent Distribution
< $500
0.7%
$500–1k
5.1%
$1–1.5k
18.0%
$1.5–2k
28.3%
$2–2.5k
28.4%
$2.5–3.5k
11.6%
$3.5k+
8.0%
Vehicle Availability
No vehicle
1.8%
1 vehicle
19.7%
2 vehicles
42.3%
3+
36.2%
Housing Type
Single-fam. det.
84.3%
Single-fam. att.
1.5%
2–4 units
0.4%
5–19 units
1.2%
20+ units
9.4%
Mobile home
1.6%
Housing Age
Pre-1940
0.1%
1940–1969
0.1%
1970–1999
8.1%
2000–2009
19.8%
2010+
20.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 93.6%
Bachelor's or Higher 38.2%
+5.1 pp vs. state
Graduate Degree 11.2%
Some College / Associate 23.6%
Less Than High School 2.5%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 71.6%
Unemployment Rate 3.8%
-1.3 pp vs. state
Work from Home 15.4%
Self-Employed 6.1%
Government Workers 12.7%
Private For-Profit 81.1%
Industry
Edu/Health
20.5%
Prof. Services
13.3%
Retail
11.9%
Manufacturing
10.4%
Finance
7.8%
Construction
7.7%
Arts/Entmt.
6.5%
Transportation
5.5%
Wholesale
3.6%
Public Admin
3.5%
Information
3.4%
Agriculture
0.4%
Occupation
Management
47.8%
Sales
21.2%
Food Prep
11.5%
Production
10.8%
Construction
8.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 31.5 min
Drove Alone 75.2%
Carpool 7.2%
Public Transit 1.4%
Work from Home 15.4%
Walked 0.4%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 21,677
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 65.2%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 26.1%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
6.0%
5–9
6.5%
10–14
6.7%
15–19
7.6%
20–24
6.0%
25–34
13.7%
35–44
13.4%
45–54
14.9%
55–64
7.2%
65–74
6.5%
75–84
7.6%
85+
3.0%
Under 18: 24.4% Working age (18–64): 75.6% 65 and over: 11.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 13.2%
Naturalized Citizen 68.9%
Speaks English Less Than Very Well 6.0%
Foreign-Born Origin
Asia
38.8%
Latin America
33.6%
Africa
18.7%
Europe
7.1%

Veterans & Disability

Veteran 7.1%
With a Disability 9.4%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 87.8%
Uninsured 12.2%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 97.8%
Has a Computer 99.3%
Same House 1 Year Ago 86.0%
Moved from Abroad 0.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

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