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Watertown city, South Dakota

City

Population: 22,859 (2023 estimate)

Located in South Dakota , South Dakota

Census Bureau data for Watertown city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Watertown city

What is the median household income in Watertown city?
The median household income in Watertown city is $62,721 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Watertown city?
The poverty rate in Watertown city is 6.5% (U.S. Census Bureau ACS 2023).
What is the median home value in Watertown city?
$212,300 (U.S. Census Bureau ACS 2023).
What is the average rent in Watertown city?
The median gross rent in Watertown city is $904 per month (U.S. Census Bureau ACS 2023).
What percentage of Watertown city residents have a college degree?
21.2% of adults in Watertown city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
22,859
Median Income
$62,721
Median Home Value
$212,300
Poverty Rate
6.5%
Unemployment (ACS 2023)
2.0%
Median Age
39.0 yrs
Since 2019 Median Income: +$11,750 (+23.1%) Home Value: +$41,800 (+24.5%) Poverty Rate: -3.1 pp (-32.3%) Bachelor's+: -0.9 pp (-4.1%) Unemployment: -0.4 pp (-16.7%)

Demographics

Total Population 22,859
Median Age 39.0
Female 49.0%
Race & Ethnicity
Hispanic or Latino 3.4% White (non-Hisp.) 89.9% Black 1.2% Asian 0.6% Two or More 4.7% Other 0.9%
Asian Subgroups (% of total pop.)
Filipino
0.2%
Korean
0.2%
Japanese
0.2%
Chinese
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
2.2%
Cuban
0.4%
Puerto Rican
0.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $62,721 ±$5,186
-$9,700 vs. state
Per Capita Income $78,987
Median Family Income $84,485
Poverty Rate 6.5%
-0.9 pp vs. state
Child Poverty Rate 10.8%
Working-Age Poverty Rate
SNAP Recipients 7.0%
Social Security Income
Retirement Income 24.6%
Household Income Distribution
< $10k
5.6%
$10–15k
3.7%
$15–25k
7.6%
$25–35k
6.6%
$35–50k
16.7%
$50–75k
17.6%
$75–100k
16.3%
$100–150k
16.2%
$150–200k
6.5%
$200k+
3.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 10,984
Owner-Occupied 62.7%
Renter-Occupied 37.3%
Vacancy Rate 6.8%
Median Home Value $212,300
-$24,500 vs. state
Median Gross Rent $904
Owner Cost Burden (30%+) 14.7%
Renter Cost Burden (30%+) 31.6%
Home Value Distribution
< $50k
5.4%
$50–100k
5.5%
$100–200k
14.4%
$200–300k
32.3%
$300–500k
16.2%
$500k–$1M
5.8%
$1M+
0.3%
Gross Rent Distribution
< $500
16.3%
$500–1k
47.3%
$1–1.5k
29.8%
$1.5–2k
5.0%
$2–2.5k
1.0%
$3.5k+
0.6%
Vehicle Availability
No vehicle
5.9%
1 vehicle
30.8%
2 vehicles
40.3%
3+
23.0%
Housing Type
Single-fam. det.
65.3%
Single-fam. att.
5.9%
2–4 units
2.5%
5–19 units
5.8%
20+ units
6.4%
Mobile home
5.7%
Housing Age
Pre-1940
17.6%
1940–1969
4.3%
1970–1999
15.2%
2000–2009
14.7%
2010+
10.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 91.4%
Bachelor's or Higher 21.2%
-9.9 pp vs. state
Graduate Degree 6.4%
Some College / Associate 18.0%
Less Than High School 2.4%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 67.4%
Unemployment Rate 2.0%
-1.0 pp vs. state
Work from Home 5.4%
Self-Employed 6.9%
Government Workers 11.4%
Private For-Profit 81.7%
Industry
Edu/Health
20.5%
Manufacturing
20.2%
Retail
12.9%
Arts/Entmt.
8.1%
Finance
5.6%
Construction
5.4%
Public Admin
4.6%
Prof. Services
4.3%
Agriculture
4.2%
Transportation
3.4%
Wholesale
2.9%
Information
1.5%
Occupation
Management
34.7%
Sales
20.8%
Production
20.6%
Food Prep
14.5%
Construction
9.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 13.7 min
Drove Alone 84.2%
Carpool 7.2%
Public Transit 0.6%
Work from Home 5.4%
Walked 1.0%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 10,237
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 39.8%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 16.9%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
5.4%
5–9
6.1%
10–14
6.6%
15–19
7.1%
20–24
6.4%
25–34
12.7%
35–44
13.3%
45–54
10.6%
55–64
5.2%
65–74
7.0%
75–84
10.6%
85+
6.2%
Under 18: 22.4% Working age (18–64): 77.6% 65 and over: 19.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 1.3%
Naturalized Citizen 28.4%
Speaks English Less Than Very Well 1.2%
Foreign-Born Origin
Africa
31.1%
Latin America
30.8%
Europe
18.1%
Asia
16.4%

Veterans & Disability

Veteran 8.2%
With a Disability 11.2%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 92.7%
Uninsured 7.3%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 86.8%
Has a Computer 91.1%
Same House 1 Year Ago 86.0%
Moved from Abroad 0.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

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