County-level Census Bureau data covering income, housing, demographics, education, employment, and more. Counties are the primary administrative division in the U.S. and the most common unit for comparing local conditions across a state.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — Marshall County
- What is the median household income in Marshall County?
- The median household income in Marshall County is $102,835 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in Marshall County?
- The poverty rate in Marshall County is 5.0% (U.S. Census Bureau ACS 2023).
- What is the median home value in Marshall County?
- $394,100 (U.S. Census Bureau ACS 2023).
- What is the average rent in Marshall County?
- The median gross rent in Marshall County is $1,236 per month (U.S. Census Bureau ACS 2023).
- What percentage of Marshall County residents have a college degree?
- 37.2% of adults in Marshall County hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
40,191
Median Income
$102,835
Median Home Value
$394,100
Poverty Rate
5.0%
Unemployment (ACS 2023)
3.1%
Median Age
41.0 yrs
Since 2019
Median Income:
+$18,541 (+22%)
Home Value:
+$74,900 (+23.5%)
Poverty Rate:
+0.3 pp (+6.4%)
Bachelor's+:
+2.9 pp (+8.5%)
Unemployment:
-0.7 pp (-18.4%)
Demographics
Total Population
40,191
Median Age
41.0
Female
50.7%
Race & Ethnicity
Hispanic or Latino 6.2%
White (non-Hisp.) 86.0%
Black 3.8%
Asian 0.9%
Two or More 5.1%
Other 2.7%
Asian Subgroups (% of total pop.)
Indian
0.2%
Chinese
0.2%
Filipino
0.2%
Korean
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
1.5%
Cuban
0.7%
Puerto Rican
0.6%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$102,835
±$6,649
+$40,418 vs. state
Per Capita Income
$132,973
Median Family Income
$129,775
Poverty Rate
5.0%
-6.8 pp vs. state
Child Poverty Rate
8.1%
Working-Age Poverty Rate
—
SNAP Recipients
8.0%
Social Security Income
—
Retirement Income
28.3%
Household Income Distribution
< $10k
3.6%
$10–15k
2.2%
$15–25k
4.4%
$25–35k
6.7%
$35–50k
7.5%
$50–75k
14.0%
$75–100k
10.4%
$100–150k
17.8%
$150–200k
15.2%
$200k+
18.2%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
15,466
Owner-Occupied
75.9%
Renter-Occupied
24.1%
Vacancy Rate
5.3%
Median Home Value
$394,100
+$201,800 vs. state
Median Gross Rent
$1,236
Owner Cost Burden (30%+)
16.5%
Renter Cost Burden (30%+)
45.6%
Home Value Distribution
< $50k
1.1%
$50–100k
0.3%
$100–200k
1.7%
$200–300k
18.2%
$300–500k
46.9%
$500k–$1M
25.5%
$1M+
2.8%
Gross Rent Distribution
< $500
11.3%
$500–1k
21.8%
$1–1.5k
37.9%
$1.5–2k
21.3%
$2–2.5k
2.7%
$2.5–3.5k
1.3%
$3.5k+
3.7%
Vehicle Availability
No vehicle
6.5%
1 vehicle
23.0%
2 vehicles
37.3%
3+
33.1%
Housing Type
Single-fam. det.
71.5%
Single-fam. att.
10.3%
2–4 units
1.8%
5–19 units
3.6%
20+ units
4.0%
Mobile home
0.2%
Housing Age
Pre-1940
14.5%
1940–1969
3.2%
1970–1999
18.6%
2000–2009
12.7%
2010+
3.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
92.6%
Bachelor's or Higher
37.2%
+10.2 pp vs. state
Graduate Degree
14.4%
Some College / Associate
18.7%
Less Than High School
2.6%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
65.6%
Unemployment Rate
3.1%
-1.7 pp vs. state
Work from Home
15.2%
Self-Employed
5.2%
Government Workers
19.0%
Private For-Profit
75.5%
Industry
Edu/Health
26.8%
Prof. Services
12.1%
Retail
10.5%
Construction
9.6%
Public Admin
8.5%
Finance
7.1%
Arts/Entmt.
6.7%
Manufacturing
4.1%
Transportation
3.7%
Wholesale
2.5%
Information
2.4%
Agriculture
0.9%
Occupation
Management
48.0%
Sales
18.8%
Food Prep
13.7%
Construction
9.8%
Production
9.8%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
31.2 min
Drove Alone
74.9%
Carpool
6.6%
Public Transit
0.4%
Work from Home
15.2%
Walked
2.1%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
14,646
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
57.7%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
21.5%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
4.3%
5–9
5.1%
10–14
7.2%
15–19
7.7%
20–24
7.4%
25–34
10.4%
35–44
12.1%
45–54
13.5%
55–64
7.1%
65–74
6.6%
75–84
10.6%
85+
4.9%
Under 18: 20.3%
Working age (18–64): 79.7%
65 and over: 18.6%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
5.2%
Naturalized Citizen
42.7%
Speaks English Less Than Very Well
1.3%
Foreign-Born Origin
Latin America
56.6%
Asia
17.9%
Europe
15.7%
Africa
6.3%
Veterans & Disability
Veteran
6.9%
With a Disability
14.3%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
96.3%
Uninsured
3.7%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
87.9%
Has a Computer
92.1%
Same House 1 Year Ago
92.0%
Moved from Abroad
0.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Compare Marshall County
Compare to another county →Where People Move From (IRS Migration Data)
Top origins of people who moved to Marshall County in 2023, by number of tax returns filed (IRS SOI Migration Data).
| Origin | Tax Returns | People (est.) |
|---|---|---|
| McCracken County | 155 | 289 |
| Other flows - South | 140 | 262 |
| Calloway County | 119 | 232 |
| Other flows - Midwest | 116 | 217 |
| Graves County | 82 | 146 |
| Other flows - West | 42 | 69 |
| Livingston County | 33 | 54 |