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New Hanover County, North Carolina

County

Population: 231,214 (2023 estimate)

Located in North Carolina

County-level Census Bureau data covering income, housing, demographics, education, employment, and more. Counties are the primary administrative division in the U.S. and the most common unit for comparing local conditions across a state.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — New Hanover County

What is the median household income in New Hanover County?
The median household income in New Hanover County is $89,772 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in New Hanover County?
The poverty rate in New Hanover County is 3.8% (U.S. Census Bureau ACS 2023).
What is the median home value in New Hanover County?
$371,100 (U.S. Census Bureau ACS 2023).
What is the average rent in New Hanover County?
The median gross rent in New Hanover County is $1,597 per month (U.S. Census Bureau ACS 2023).
What percentage of New Hanover County residents have a college degree?
38.8% of adults in New Hanover County hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
60,615
Median Income
$89,772
Median Home Value
$371,100
Poverty Rate
3.8%
Unemployment (ACS 2023)
3.5%
Median Age
38.0 yrs
Since 2019 Median Income: +$16,777 (+23%) Home Value: +$145,700 (+64.6%) Poverty Rate: -1.3 pp (-25.5%) Bachelor's+: +3.9 pp (+11.2%) Unemployment: -0.7 pp (-16.7%)

Demographics

Total Population 60,615
Median Age 38.0
Female 50.4%
Race & Ethnicity
Hispanic or Latino 6.2% White (non-Hisp.) 73.3% Black 11.1% Asian 3.9% Two or More 6.6% Other 1.6%
Asian Subgroups (% of total pop.)
Indian
1.1%
Filipino
0.6%
Chinese
0.4%
Japanese
0.4%
Korean
0.2%
Hispanic Subgroups (% of total pop.)
Mexican
3.7%
Cuban
0.5%
Puerto Rican
0.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $89,772 ±$5,939
+$19,868 vs. state
Per Capita Income $110,551
Median Family Income $110,113
Poverty Rate 3.8%
-5.6 pp vs. state
Child Poverty Rate 5.4%
Working-Age Poverty Rate
SNAP Recipients 4.4%
Social Security Income
Retirement Income 20.2%
Household Income Distribution
< $10k
1.9%
$10–15k
1.9%
$15–25k
3.1%
$25–35k
4.3%
$35–50k
9.5%
$50–75k
18.6%
$75–100k
15.7%
$100–150k
22.0%
$150–200k
11.7%
$200k+
11.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 24,548
Owner-Occupied 68.2%
Renter-Occupied 31.8%
Vacancy Rate 8.3%
Median Home Value $371,100
+$111,700 vs. state
Median Gross Rent $1,597
Owner Cost Burden (30%+) 16.0%
Renter Cost Burden (30%+) 35.4%
Home Value Distribution
< $50k
0.3%
$50–100k
0.7%
$100–200k
1.9%
$200–300k
27.2%
$300–500k
41.9%
$500k–$1M
22.8%
$1M+
2.1%
Gross Rent Distribution
< $500
0.9%
$500–1k
11.1%
$1–1.5k
30.6%
$1.5–2k
38.2%
$2–2.5k
14.8%
$2.5–3.5k
2.8%
$3.5k+
1.6%
Vehicle Availability
No vehicle
2.1%
1 vehicle
27.3%
2 vehicles
38.6%
3+
32.0%
Housing Type
Single-fam. det.
73.2%
Single-fam. att.
3.4%
2–4 units
1.1%
5–19 units
5.1%
20+ units
10.2%
Mobile home
1.2%
Housing Age
Pre-1940
0.5%
1940–1969
1.6%
1970–1999
9.5%
2000–2009
19.5%
2010+
23.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 94.5%
Bachelor's or Higher 38.8%
+4.1 pp vs. state
Graduate Degree 13.8%
Some College / Associate 21.3%
Less Than High School 2.4%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 70.4%
Unemployment Rate 3.5%
-1.3 pp vs. state
Work from Home 14.6%
Self-Employed 5.5%
Government Workers 15.0%
Private For-Profit 79.5%
Industry
Edu/Health
24.6%
Prof. Services
11.7%
Manufacturing
10.6%
Retail
10.2%
Finance
9.0%
Arts/Entmt.
7.9%
Transportation
7.3%
Construction
5.0%
Public Admin
3.8%
Wholesale
3.1%
Information
2.4%
Agriculture
0.6%
Occupation
Management
47.5%
Sales
20.4%
Production
14.3%
Food Prep
12.1%
Construction
5.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 27.9 min
Drove Alone 74.3%
Carpool 9.2%
Public Transit 0.3%
Work from Home 14.6%
Walked 1.1%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 22,515
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 56.7%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 23.6%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
4.7%
5–9
6.7%
10–14
6.5%
15–19
6.5%
20–24
8.0%
25–34
13.8%
35–44
14.5%
45–54
13.0%
55–64
7.2%
65–74
5.8%
75–84
8.3%
85+
3.5%
Under 18: 22.4% Working age (18–64): 77.6% 65 and over: 13.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 7.0%
Naturalized Citizen 47.5%
Speaks English Less Than Very Well 4.2%
Foreign-Born Origin
Latin America
43.3%
Asia
29.8%
Europe
7.9%
Africa
6.9%

Veterans & Disability

Veteran 6.8%
With a Disability 12.6%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 95.6%
Uninsured 4.4%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 95.4%
Has a Computer 97.5%
Same House 1 Year Ago 83.0%
Moved from Abroad 0.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Compare New Hanover County

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Where People Move From (IRS Migration Data)

Top origins of people who moved to New Hanover County in 2023, by number of tax returns filed (IRS SOI Migration Data).

Origin Tax Returns People (est.)
Other flows - South 1,357 2,119
Other flows - Northeast 860 1,311
Brunswick County 750 1,201
Wake County 681 1,015
Other flows - Midwest 589 965
Pender County 490 796
Other flows - West 459 769
Mecklenburg County 282 432
Onslow County 237 372
Guilford County 141 197