County-level Census Bureau data covering income, housing, demographics, education, employment, and more. Counties are the primary administrative division in the U.S. and the most common unit for comparing local conditions across a state.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — Rock County
- What is the median household income in Rock County?
- The median household income in Rock County is $57,500 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in Rock County?
- The poverty rate in Rock County is 10.2% (U.S. Census Bureau ACS 2023).
- What is the median home value in Rock County?
- $124,400 (U.S. Census Bureau ACS 2023).
- What is the average rent in Rock County?
- The median gross rent in Rock County is $608 per month (U.S. Census Bureau ACS 2023).
- What percentage of Rock County residents have a college degree?
- 29.0% of adults in Rock County hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
1,335
Median Income
$57,500
Median Home Value
$124,400
Poverty Rate
10.2%
Unemployment (ACS 2023)
1.2%
Median Age
45.0 yrs
Since 2019
Median Income:
+$1,250 (+2.2%)
Home Value:
+$28,200 (+29.3%)
Poverty Rate:
+7.6 pp (+292.3%)
Bachelor's+:
+5.8 pp (+25%)
Unemployment:
+0.9 pp (+300%)
Demographics
Total Population
1,335
Median Age
45.0
Female
50.5%
Race & Ethnicity
Hispanic or Latino 0.4%
White (non-Hisp.) 98.4%
Black 0.1%
Two or More 0.6%
Other 0.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$57,500
±$11,153
-$17,485 vs. state
Per Capita Income
$87,678
Median Family Income
$72,250
Poverty Rate
10.2%
+3.5 pp vs. state
Child Poverty Rate
11.9%
Working-Age Poverty Rate
—
SNAP Recipients
3.4%
Social Security Income
—
Retirement Income
17.4%
Household Income Distribution
< $10k
6.2%
$10–15k
1.7%
$15–25k
9.8%
$25–35k
9.5%
$35–50k
19.2%
$50–75k
16.5%
$75–100k
12.0%
$100–150k
12.0%
$150–200k
2.9%
$200k+
10.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
829
Owner-Occupied
75.8%
Renter-Occupied
24.2%
Vacancy Rate
29.8%
Median Home Value
$124,400
-$99,400 vs. state
Median Gross Rent
$608
Owner Cost Burden (30%+)
22.3%
Renter Cost Burden (30%+)
15.9%
Home Value Distribution
< $50k
17.0%
$50–100k
28.3%
$100–200k
8.4%
$200–300k
22.4%
$300–500k
12.5%
$500k–$1M
0.9%
$1M+
0.9%
Vehicle Availability
No vehicle
3.8%
1 vehicle
23.4%
2 vehicles
28.9%
3+
44.0%
Housing Type
Single-fam. det.
91.0%
Single-fam. att.
0.4%
2–4 units
1.2%
20+ units
0.4%
Mobile home
5.9%
Housing Age
Pre-1940
18.0%
1940–1969
5.7%
1970–1999
20.9%
2000–2009
2.7%
2010+
3.6%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
94.3%
Bachelor's or Higher
29.0%
-5.1 pp vs. state
Graduate Degree
6.9%
Some College / Associate
21.1%
Less Than High School
1.4%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
61.2%
Unemployment Rate
1.2%
-1.8 pp vs. state
Work from Home
10.5%
Self-Employed
27.7%
Government Workers
15.8%
Private For-Profit
53.0%
Industry
Agriculture
31.5%
Edu/Health
21.7%
Retail
14.4%
Transportation
7.0%
Construction
5.6%
Finance
5.3%
Public Admin
4.9%
Arts/Entmt.
2.1%
Wholesale
2.1%
Information
1.4%
Manufacturing
0.9%
Prof. Services
0.8%
Occupation
Management
46.8%
Construction
22.0%
Sales
17.0%
Food Prep
8.8%
Production
5.3%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
13.1 min
Drove Alone
78.4%
Carpool
6.3%
Public Transit
0.0%
Work from Home
10.5%
Walked
4.4%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
582
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
60.8%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
23.9%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
5.9%
5–9
6.7%
10–14
5.0%
15–19
8.2%
20–24
3.8%
25–34
9.7%
35–44
10.4%
45–54
9.5%
55–64
3.1%
65–74
12.0%
75–84
14.0%
85+
7.6%
Under 18: 22.5%
Working age (18–64): 77.5%
65 and over: 25.6%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
0.5%
Naturalized Citizen
71.4%
Speaks English Less Than Very Well
0.3%
Veterans & Disability
Veteran
3.5%
With a Disability
12.3%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
93.6%
Uninsured
6.4%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
79.2%
Has a Computer
95.5%
Same House 1 Year Ago
91.7%
Moved from Abroad
0.0%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023