Midland, MI Metro Area

Metro Area

Population: 83,641 (2023 estimate)

Core-Based Statistical Area (CBSA)

Metro area data from the U.S. Census Bureau. Core-Based Statistical Areas (CBSAs) are defined by the Office of Management and Budget and group counties with a central urban core plus surrounding communities that are economically tied to it. Metro areas often cross county and state lines, making them the best unit for understanding regional labor markets, housing costs, and commute patterns.

Metro income rankings Compare to another metro

Trends 2017–2023

Income Poverty Home Values Rent Homeownership Education Unemployment Commute Time Work From Home Foreign-Born Uninsured

Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Midland, MI Metro Area

What is the median household income in Midland, MI Metro Area?: The median household income in Midland, MI Metro Area is $77,538 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Midland, MI Metro Area?: The poverty rate in Midland, MI Metro Area is 8.2% (U.S. Census Bureau ACS 2023).
What is the median home value in Midland, MI Metro Area?: $184,300 (U.S. Census Bureau ACS 2023).
What is the average rent in Midland, MI Metro Area?: The median gross rent in Midland, MI Metro Area is $974 per month (U.S. Census Bureau ACS 2023).
What percentage of Midland, MI Metro Area residents have a college degree?: 36.3% of adults in Midland, MI Metro Area hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).

Population

83,641

Median Income

$77,538

Median Home Value

$184,300

Poverty Rate

8.2%

Unemployment (ACS 2023)

4.8%

Median Age

41.0 yrs

Since 2019 Median Income: +$14,913 (+23.8%) Home Value: +$42,600 (+30.1%) Poverty Rate: +1.2 pp (+17.1%) Bachelor's+: +1.1 pp (+3.1%) Unemployment: -0.4 pp (-7.7%)

Demographics

Total Population 83,641

Median Age 41.0

Female 50.0%

Race & Ethnicity

Hispanic or Latino 3.3% White (non-Hisp.) 89.8% Black 1.4% Asian 2.2% Two or More 4.0% Other 1.3%

Asian Subgroups (% of total pop.)

Indian

0.6%

Chinese

0.4%

Korean

0.3%

Vietnamese

0.2%

Filipino

0.1%

Hispanic Subgroups (% of total pop.)

Mexican

1.7%

Cuban

0.5%

Puerto Rican

0.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $77,538 ±$2,803

Per Capita Income $104,619

Median Family Income $98,138

Poverty Rate 8.2%

Child Poverty Rate 12.7%

Working-Age Poverty Rate —

SNAP Recipients 11.8%

Social Security Income —

Retirement Income 33.9%

Household Income Distribution

< $10k

4.8%

$10–15k

3.6%

$15–25k

7.3%

$25–35k

7.0%

$35–50k

10.3%

$50–75k

15.6%

$75–100k

13.7%

$100–150k

16.9%

$150–200k

10.3%

$200k+

10.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 37,048

Owner-Occupied 78.2%

Renter-Occupied 21.8%

Vacancy Rate 6.6%

Median Home Value $184,300

Median Gross Rent $974

Owner Cost Burden (30%+) 13.4%

Renter Cost Burden (30%+) 42.5%

Home Value Distribution

< $50k

6.4%

$50–100k

10.5%

$100–200k

19.5%

$200–300k

24.7%

$300–500k

15.0%

$500k–$1M

4.4%

$1M+

0.3%

Gross Rent Distribution

< $500

8.8%

$500–1k

45.2%

$1–1.5k

33.3%

$1.5–2k

8.6%

$2–2.5k

2.5%

$2.5–3.5k

0.3%

$3.5k+

1.3%

Vehicle Availability

No vehicle

5.7%

1 vehicle

30.8%

2 vehicles

41.9%

21.6%

Housing Type

Single-fam. det.

75.8%

Single-fam. att.

3.3%

2–4 units

1.3%

5–19 units

3.1%

20+ units

4.6%

Mobile home

7.4%

Housing Age

Pre-1940

8.5%

1940–1969

5.0%

1970–1999

19.4%

2000–2009

7.8%

2010+

5.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 95.0%

Bachelor's or Higher 36.3%

Graduate Degree 14.3%

Some College / Associate 20.2%

Less Than High School 1.2%

Enrolled in School —

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 59.3%

Unemployment Rate 4.8%

Work from Home 10.9%

Self-Employed 5.2%

Government Workers 10.7%

Private For-Profit 83.8%

Industry

Edu/Health

24.7%

Manufacturing

18.9%

Retail

10.1%

Prof. Services

9.9%

Arts/Entmt.

8.9%

Construction

6.5%

Finance

4.8%

Transportation

4.0%

Public Admin

3.5%

Wholesale

1.7%

Information

1.0%

Agriculture

1.0%

Occupation

Management

43.1%

Sales

19.9%

Food Prep

16.7%

Production

12.3%

Construction

8.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 24.4 min

Drove Alone 79.0%

Carpool 7.6%

Public Transit 0.4%

Work from Home 10.9%

Walked 1.1%

Bicycle —

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 34,608

Avg. Household Size 2.00

Avg. Family Size —

Married-Couple Households 53.0%

Single-Mother Households —

Single-Father Households —

Living Alone —

Households with Children 20.3%

Multigenerational —

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5

5.4%

5–9

5.9%

10–14

6.0%

15–19

6.2%

20–24

5.4%

25–34

12.3%

35–44

12.5%

45–54

12.3%

55–64

7.2%

65–74

7.2%

75–84

11.2%

85+

6.1%

Under 18: 21.2% Working age (18–64): 78.8% 65 and over: 19.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 3.1%

Naturalized Citizen 66.3%

Speaks English Less Than Very Well 1.0%

Foreign-Born Origin

Asia

53.7%

Latin America

16.5%

Europe

15.9%

Africa

2.4%

Veterans & Disability

Veteran 6.9%

With a Disability 14.1%

Cognitive Difficulty —

Ambulatory Difficulty —

Health Insurance

Insured 96.2%

Uninsured 3.8%

Employer Insurance —

Medicaid —

Medicare —

Technology & Mobility

Broadband Internet 88.2%

Has a Computer 93.7%

Same House 1 Year Ago 89.2%

Moved from Abroad 0.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023