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Milwaukee-Waukesha, WI Metro Area

Metro Area

Population: 1,566,361 (2023 estimate)

Core-Based Statistical Area (CBSA)

Metro area data from the U.S. Census Bureau. Core-Based Statistical Areas (CBSAs) are defined by the Office of Management and Budget and group counties with a central urban core plus surrounding communities that are economically tied to it. Metro areas often cross county and state lines, making them the best unit for understanding regional labor markets, housing costs, and commute patterns.

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Trends 2017–2023

Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Milwaukee-Waukesha, WI Metro Area

What is the median household income in Milwaukee-Waukesha, WI Metro Area?
The median household income in Milwaukee-Waukesha, WI Metro Area is $76,404 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Milwaukee-Waukesha, WI Metro Area?
The poverty rate in Milwaukee-Waukesha, WI Metro Area is 8.5% (U.S. Census Bureau ACS 2023).
What is the median home value in Milwaukee-Waukesha, WI Metro Area?
$283,800 (U.S. Census Bureau ACS 2023).
What is the average rent in Milwaukee-Waukesha, WI Metro Area?
The median gross rent in Milwaukee-Waukesha, WI Metro Area is $1,105 per month (U.S. Census Bureau ACS 2023).
What percentage of Milwaukee-Waukesha, WI Metro Area residents have a college degree?
38.8% of adults in Milwaukee-Waukesha, WI Metro Area hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
1,566,361
Median Income
$76,404
Median Home Value
$283,800
Poverty Rate
8.5%
Unemployment (ACS 2023)
3.8%
Median Age
38.0 yrs
Since 2019 Median Income: +$14,015 (+22.5%) Home Value: +$69,900 (+32.7%) Poverty Rate: -0.7 pp (-7.6%) Bachelor's+: +3.2 pp (+9%) Unemployment: -0.5 pp (-11.6%)

Demographics

Total Population 1,566,361
Median Age 38.0
Female 51.0%
Race & Ethnicity
Hispanic or Latino 11.8% White (non-Hisp.) 64.4% Black 16.1% Asian 4.0% Two or More 8.3% Other 3.8%
Asian Subgroups (% of total pop.)
Indian
1.0%
Chinese
0.5%
Filipino
0.3%
Korean
0.2%
Vietnamese
0.2%
Hispanic Subgroups (% of total pop.)
Mexican
7.7%
Puerto Rican
2.6%
Cuban
0.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $76,404 ±$715
Per Capita Income $108,118
Median Family Income $101,862
Poverty Rate 8.5%
Child Poverty Rate 13.6%
Working-Age Poverty Rate
SNAP Recipients 13.9%
Social Security Income
Retirement Income 24.0%
Household Income Distribution
< $10k
4.8%
$10–15k
3.7%
$15–25k
6.5%
$25–35k
7.4%
$35–50k
10.4%
$50–75k
16.3%
$75–100k
13.1%
$100–150k
17.8%
$150–200k
9.2%
$200k+
10.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 695,586
Owner-Occupied 60.4%
Renter-Occupied 39.6%
Vacancy Rate 6.5%
Median Home Value $283,800
Median Gross Rent $1,105
Owner Cost Burden (30%+) 16.9%
Renter Cost Burden (30%+) 38.9%
Home Value Distribution
< $50k
3.0%
$50–100k
4.4%
$100–200k
7.3%
$200–300k
27.2%
$300–500k
30.7%
$500k–$1M
13.0%
$1M+
2.1%
Gross Rent Distribution
< $500
6.0%
$500–1k
33.5%
$1–1.5k
39.6%
$1.5–2k
14.3%
$2–2.5k
3.8%
$2.5–3.5k
1.5%
$3.5k+
1.3%
Vehicle Availability
No vehicle
8.9%
1 vehicle
37.1%
2 vehicles
38.1%
3+
16.0%
Housing Type
Single-fam. det.
54.6%
Single-fam. att.
5.3%
2–4 units
11.4%
5–19 units
5.9%
20+ units
13.4%
Mobile home
0.6%
Housing Age
Pre-1940
20.7%
1940–1969
7.0%
1970–1999
13.1%
2000–2009
8.2%
2010+
5.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 92.7%
Bachelor's or Higher 38.8%
Graduate Degree 13.5%
Some College / Associate 19.3%
Less Than High School 2.7%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 65.9%
Unemployment Rate 3.8%
Work from Home 13.5%
Self-Employed 4.1%
Government Workers 10.7%
Private For-Profit 85.1%
Industry
Edu/Health
24.7%
Manufacturing
16.9%
Prof. Services
11.3%
Retail
10.6%
Arts/Entmt.
7.6%
Finance
7.2%
Construction
5.2%
Transportation
4.7%
Public Admin
3.0%
Wholesale
2.5%
Information
1.5%
Agriculture
0.7%
Occupation
Management
43.7%
Sales
19.5%
Food Prep
15.3%
Production
15.1%
Construction
6.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 22.8 min
Drove Alone 73.8%
Carpool 7.1%
Public Transit 2.2%
Work from Home 13.5%
Walked 2.2%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 650,084
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 42.9%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 16.1%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
5.9%
5–9
6.2%
10–14
6.6%
15–19
6.5%
20–24
6.1%
25–34
13.7%
35–44
13.1%
45–54
11.9%
55–64
6.7%
65–74
6.5%
75–84
10.0%
85+
4.5%
Under 18: 22.8% Working age (18–64): 77.2% 65 and over: 16.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 7.6%
Naturalized Citizen 48.2%
Speaks English Less Than Very Well 4.6%
Foreign-Born Origin
Latin America
40.5%
Asia
35.5%
Europe
14.9%
Africa
7.3%

Veterans & Disability

Veteran 5.1%
With a Disability 11.3%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 94.6%
Uninsured 5.4%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 89.7%
Has a Computer 94.4%
Same House 1 Year Ago 88.3%
Moved from Abroad 0.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023