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Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area

Metro Area

Population: 368,937 (2023 estimate)

Core-Based Statistical Area (CBSA)

Metro area data from the U.S. Census Bureau. Core-Based Statistical Areas (CBSAs) are defined by the Office of Management and Budget and group counties with a central urban core plus surrounding communities that are economically tied to it. Metro areas often cross county and state lines, making them the best unit for understanding regional labor markets, housing costs, and commute patterns.

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Trends 2017–2023

Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area

What is the median household income in Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area?
The median household income in Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area is $64,623 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area?
The poverty rate in Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area is 8.6% (U.S. Census Bureau ACS 2023).
What is the median home value in Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area?
$260,500 (U.S. Census Bureau ACS 2023).
What is the average rent in Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area?
The median gross rent in Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area is $1,181 per month (U.S. Census Bureau ACS 2023).
What percentage of Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area residents have a college degree?
26.6% of adults in Myrtle Beach-Conway-North Myrtle Beach, SC Metro Area hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
368,937
Median Income
$64,623
Median Home Value
$260,500
Poverty Rate
8.6%
Unemployment (ACS 2023)
5.2%
Median Age
48.0 yrs
Since 2019 Median Income: +$11,963 (+22.7%) Home Value: +$71,400 (+37.8%) Poverty Rate: -0.9 pp (-9.5%) Bachelor's+: +1.1 pp (+4.3%) Unemployment: -0.7 pp (-11.9%)

Demographics

Total Population 368,937
Median Age 48.0
Female 51.6%
Race & Ethnicity
Hispanic or Latino 7.0% White (non-Hisp.) 75.9% Black 11.9% Asian 1.4% Two or More 6.4% Other 2.4%
Asian Subgroups (% of total pop.)
Vietnamese
0.4%
Filipino
0.3%
Indian
0.2%
Chinese
0.1%
Korean
0.1%
Japanese
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
3.4%
Puerto Rican
0.6%
Cuban
0.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $64,623 ±$1,669
Per Capita Income $80,319
Median Family Income $77,159
Poverty Rate 8.6%
Child Poverty Rate 16.0%
Working-Age Poverty Rate
SNAP Recipients 7.3%
Social Security Income
Retirement Income 35.8%
Household Income Distribution
< $10k
4.8%
$10–15k
3.5%
$15–25k
8.0%
$25–35k
8.7%
$35–50k
13.6%
$50–75k
18.7%
$75–100k
14.4%
$100–150k
16.0%
$150–200k
6.1%
$200k+
6.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 211,686
Owner-Occupied 75.8%
Renter-Occupied 24.2%
Vacancy Rate 29.0%
Median Home Value $260,500
Median Gross Rent $1,181
Owner Cost Burden (30%+) 24.1%
Renter Cost Burden (30%+) 42.8%
Home Value Distribution
< $50k
5.5%
$50–100k
5.4%
$100–200k
9.2%
$200–300k
27.9%
$300–500k
27.9%
$500k–$1M
10.3%
$1M+
1.5%
Gross Rent Distribution
< $500
4.9%
$500–1k
27.5%
$1–1.5k
40.5%
$1.5–2k
19.0%
$2–2.5k
5.3%
$2.5–3.5k
1.5%
$3.5k+
1.3%
Vehicle Availability
No vehicle
4.6%
1 vehicle
35.6%
2 vehicles
42.3%
3+
17.4%
Housing Type
Single-fam. det.
52.1%
Single-fam. att.
4.3%
2–4 units
1.1%
5–19 units
6.6%
20+ units
12.5%
Mobile home
13.1%
Housing Age
Pre-1940
0.9%
1940–1969
0.9%
1970–1999
8.9%
2000–2009
25.3%
2010+
18.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 91.4%
Bachelor's or Higher 26.6%
Graduate Degree 9.3%
Some College / Associate 22.8%
Less Than High School 2.9%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 54.2%
Unemployment Rate 5.2%
Work from Home 9.9%
Self-Employed 8.0%
Government Workers 12.2%
Private For-Profit 79.7%
Industry
Edu/Health
19.9%
Arts/Entmt.
17.3%
Retail
14.2%
Prof. Services
11.0%
Construction
9.4%
Finance
7.5%
Manufacturing
4.9%
Transportation
3.7%
Public Admin
3.3%
Wholesale
1.7%
Information
1.5%
Agriculture
0.5%
Occupation
Management
33.5%
Sales
24.7%
Food Prep
22.2%
Construction
10.3%
Production
9.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 23.0 min
Drove Alone 78.3%
Carpool 8.0%
Public Transit 0.5%
Work from Home 9.9%
Walked 0.9%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 150,342
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 49.2%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 11.9%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
4.3%
5–9
4.6%
10–14
5.3%
15–19
6.1%
20–24
4.8%
25–34
10.7%
35–44
10.8%
45–54
11.9%
55–64
7.3%
65–74
8.7%
75–84
16.8%
85+
7.2%
Under 18: 17.2% Working age (18–64): 82.8% 65 and over: 25.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 6.6%
Naturalized Citizen 47.3%
Speaks English Less Than Very Well 3.0%
Foreign-Born Origin
Latin America
53.7%
Europe
21.5%
Asia
16.6%
Africa
3.0%

Veterans & Disability

Veteran 9.3%
With a Disability 18.1%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 87.6%
Uninsured 12.4%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 91.5%
Has a Computer 95.8%
Same House 1 Year Ago 86.8%
Moved from Abroad 0.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023