Roanoke Rapids, NC Micro Area

Metro Area

Population: 65,431 (2023 estimate)

Core-Based Statistical Area (CBSA)

Metro area data from the U.S. Census Bureau. Core-Based Statistical Areas (CBSAs) are defined by the Office of Management and Budget and group counties with a central urban core plus surrounding communities that are economically tied to it. Metro areas often cross county and state lines, making them the best unit for understanding regional labor markets, housing costs, and commute patterns.

Metro income rankings Compare to another metro

Trends 2017–2023

Income Poverty Home Values Rent Homeownership Education Unemployment Commute Time Work From Home Foreign-Born Uninsured

Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Roanoke Rapids, NC Micro Area

What is the median household income in Roanoke Rapids, NC Micro Area?: The median household income in Roanoke Rapids, NC Micro Area is $45,823 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Roanoke Rapids, NC Micro Area?: The poverty rate in Roanoke Rapids, NC Micro Area is 19.2% (U.S. Census Bureau ACS 2023).
What is the median home value in Roanoke Rapids, NC Micro Area?: $102,400 (U.S. Census Bureau ACS 2023).
What is the average rent in Roanoke Rapids, NC Micro Area?: The median gross rent in Roanoke Rapids, NC Micro Area is $769 per month (U.S. Census Bureau ACS 2023).
What percentage of Roanoke Rapids, NC Micro Area residents have a college degree?: 16.4% of adults in Roanoke Rapids, NC Micro Area hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).

Population

65,431

Median Income

$45,823

Median Home Value

$102,400

Poverty Rate

19.2%

Unemployment (ACS 2023)

8.1%

Median Age

45.0 yrs

Since 2019 Median Income: +$9,695 (+26.8%) Home Value: +$16,900 (+19.8%) Poverty Rate: -0.6 pp (-3%) Bachelor's+: +2.2 pp (+15.5%) Unemployment: +0.8 pp (+11%)

Demographics

Total Population 65,431

Median Age 45.0

Female 51.4%

Race & Ethnicity

Hispanic or Latino 3.0% White (non-Hisp.) 37.3% Black 52.7% Asian 0.7% Two or More 5.1% Other 1.4%

Asian Subgroups (% of total pop.)

Vietnamese

0.3%

Filipino

0.2%

Indian

0.1%

Chinese

0.1%

Hispanic Subgroups (% of total pop.)

Mexican

1.1%

Puerto Rican

0.5%

Cuban

0.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $45,823 ±$2,730

Per Capita Income $68,930

Median Family Income $58,912

Poverty Rate 19.2%

Child Poverty Rate 35.2%

Working-Age Poverty Rate —

SNAP Recipients 28.8%

Social Security Income —

Retirement Income 29.5%

Household Income Distribution

< $10k

7.8%

$10–15k

10.7%

$15–25k

13.2%

$25–35k

9.2%

$35–50k

13.0%

$50–75k

16.5%

$75–100k

10.1%

$100–150k

11.0%

$150–200k

4.3%

$200k+

4.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 35,469

Owner-Occupied 66.1%

Renter-Occupied 33.9%

Vacancy Rate 21.4%

Median Home Value $102,400

Median Gross Rent $769

Owner Cost Burden (30%+) 26.1%

Renter Cost Burden (30%+) 41.6%

Home Value Distribution

< $50k

19.3%

$50–100k

29.7%

$100–200k

15.9%

$200–300k

11.8%

$300–500k

6.1%

$500k–$1M

4.7%

$1M+

1.4%

Gross Rent Distribution

< $500

23.2%

$500–1k

55.3%

$1–1.5k

17.9%

$1.5–2k

3.0%

$2–2.5k

0.5%

$2.5–3.5k

0.1%

Vehicle Availability

No vehicle

9.4%

1 vehicle

31.6%

2 vehicles

30.3%

28.7%

Housing Type

Single-fam. det.

63.7%

Single-fam. att.

2.1%

2–4 units

2.5%

5–19 units

1.9%

20+ units

1.6%

Mobile home

25.7%

Housing Age

Pre-1940

8.1%

1940–1969

7.4%

1970–1999

14.6%

2000–2009

8.9%

2010+

5.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 81.9%

Bachelor's or Higher 16.4%

Graduate Degree 5.8%

Some College / Associate 20.4%

Less Than High School 5.7%

Enrolled in School —

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 50.5%

Unemployment Rate 8.1%

Work from Home 7.0%

Self-Employed 7.0%

Government Workers 19.5%

Private For-Profit 73.1%

Industry

Edu/Health

24.1%

Manufacturing

17.5%

Retail

11.5%

Transportation

8.0%

Prof. Services

7.6%

Arts/Entmt.

6.6%

Public Admin

6.4%

Construction

5.9%

Finance

3.1%

Agriculture

2.6%

Wholesale

1.5%

Information

0.9%

Occupation

Management

29.0%

Production

22.3%

Sales

20.8%

Food Prep

19.1%

Construction

8.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 25.4 min

Drove Alone 79.0%

Carpool 9.9%

Public Transit 0.0%

Work from Home 7.0%

Walked 0.8%

Bicycle —

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 27,866

Avg. Household Size 2.00

Avg. Family Size —

Married-Couple Households 38.8%

Single-Mother Households —

Single-Father Households —

Living Alone —

Households with Children 9.3%

Multigenerational —

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5

5.3%

5–9

5.1%

10–14

6.4%

15–19

5.6%

20–24

5.1%

25–34

11.4%

35–44

10.7%

45–54

11.6%

55–64

7.6%

65–74

7.9%

75–84

13.9%

85+

7.0%

Under 18: 20.4% Working age (18–64): 79.6% 65 and over: 23.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 2.2%

Naturalized Citizen 34.7%

Speaks English Less Than Very Well 1.2%

Foreign-Born Origin

Latin America

43.4%

Asia

32.9%

Africa

13.1%

Europe

8.1%

Veterans & Disability

Veteran 6.3%

With a Disability 20.9%

Cognitive Difficulty —

Ambulatory Difficulty —

Health Insurance

Insured 90.0%

Uninsured 10.0%

Employer Insurance —

Medicaid —

Medicare —

Technology & Mobility

Broadband Internet 70.1%

Has a Computer 86.2%

Same House 1 Year Ago 90.0%

Moved from Abroad 0.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023