Rolla, MO Micro Area

Metro Area

Population: 44,948 (2023 estimate)

Core-Based Statistical Area (CBSA)

Metro area data from the U.S. Census Bureau. Core-Based Statistical Areas (CBSAs) are defined by the Office of Management and Budget and group counties with a central urban core plus surrounding communities that are economically tied to it. Metro areas often cross county and state lines, making them the best unit for understanding regional labor markets, housing costs, and commute patterns.

Metro income rankings Compare to another metro

Trends 2017–2023

Income Poverty Home Values Rent Homeownership Education Unemployment Commute Time Work From Home Foreign-Born Uninsured

Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Rolla, MO Micro Area

What is the median household income in Rolla, MO Micro Area?: The median household income in Rolla, MO Micro Area is $55,427 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Rolla, MO Micro Area?: The poverty rate in Rolla, MO Micro Area is 7.9% (U.S. Census Bureau ACS 2023).
What is the median home value in Rolla, MO Micro Area?: $194,900 (U.S. Census Bureau ACS 2023).
What is the average rent in Rolla, MO Micro Area?: The median gross rent in Rolla, MO Micro Area is $801 per month (U.S. Census Bureau ACS 2023).
What percentage of Rolla, MO Micro Area residents have a college degree?: 31.5% of adults in Rolla, MO Micro Area hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).

Population

44,948

Median Income

$55,427

Median Home Value

$194,900

Poverty Rate

7.9%

Unemployment (ACS 2023)

4.4%

Median Age

36.0 yrs

Since 2019 Median Income: +$11,273 (+25.5%) Home Value: +$59,900 (+44.4%) Poverty Rate: -4.6 pp (-36.8%) Bachelor's+: +2.4 pp (+8.2%) Unemployment: -0.8 pp (-15.4%)

Demographics

Total Population 44,948

Median Age 36.0

Female 47.9%

Race & Ethnicity

Hispanic or Latino 3.0% White (non-Hisp.) 85.7% Black 2.0% Asian 3.5% Two or More 6.2% Other 0.7%

Asian Subgroups (% of total pop.)

Chinese

2.0%

Indian

0.3%

Korean

0.2%

Vietnamese

0.2%

Filipino

0.1%

Hispanic Subgroups (% of total pop.)

Mexican

1.5%

Puerto Rican

0.2%

Cuban

0.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $55,427 ±$3,157

Per Capita Income $69,502

Median Family Income $71,691

Poverty Rate 7.9%

Child Poverty Rate 12.9%

Working-Age Poverty Rate —

SNAP Recipients 11.8%

Social Security Income —

Retirement Income 28.2%

Household Income Distribution

< $10k

7.3%

$10–15k

6.2%

$15–25k

9.5%

$25–35k

11.1%

$35–50k

11.5%

$50–75k

18.5%

$75–100k

12.4%

$100–150k

13.7%

$150–200k

5.6%

$200k+

4.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 20,246

Owner-Occupied 61.9%

Renter-Occupied 38.1%

Vacancy Rate 12.9%

Median Home Value $194,900

Median Gross Rent $801

Owner Cost Burden (30%+) 14.1%

Renter Cost Burden (30%+) 41.6%

Home Value Distribution

< $50k

7.6%

$50–100k

11.1%

$100–200k

19.3%

$200–300k

26.6%

$300–500k

15.8%

$500k–$1M

5.6%

$1M+

0.9%

Gross Rent Distribution

< $500

14.9%

$500–1k

62.4%

$1–1.5k

19.0%

$1.5–2k

3.6%

$3.5k+

0.2%

Vehicle Availability

No vehicle

6.2%

1 vehicle

34.6%

2 vehicles

35.4%

23.8%

Housing Type

Single-fam. det.

63.7%

Single-fam. att.

2.5%

2–4 units

4.7%

5–19 units

3.5%

20+ units

4.7%

Mobile home

8.1%

Housing Age

Pre-1940

7.2%

1940–1969

3.8%

1970–1999

17.8%

2000–2009

14.6%

2010+

10.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 91.6%

Bachelor's or Higher 31.5%

Graduate Degree 15.1%

Some College / Associate 20.6%

Less Than High School 2.6%

Enrolled in School —

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 54.4%

Unemployment Rate 4.4%

Work from Home 7.0%

Self-Employed 4.6%

Government Workers 22.3%

Private For-Profit 72.9%

Industry

Edu/Health

31.4%

Retail

14.9%

Manufacturing

10.1%

Arts/Entmt.

10.1%

Public Admin

7.7%

Prof. Services

5.5%

Transportation

4.7%

Construction

3.9%

Finance

2.6%

Agriculture

2.1%

Wholesale

1.7%

Information

0.8%

Occupation

Management

42.0%

Sales

17.7%

Food Prep

17.7%

Production

16.2%

Construction

6.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 20.4 min

Drove Alone 73.6%

Carpool 14.0%

Public Transit 0.1%

Work from Home 7.0%

Walked 3.8%

Bicycle —

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 17,644

Avg. Household Size 2.00

Avg. Family Size —

Married-Couple Households 44.5%

Single-Mother Households —

Single-Father Households —

Living Alone —

Households with Children 15.7%

Multigenerational —

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5

5.3%

5–9

5.7%

10–14

6.2%

15–19

8.4%

20–24

11.4%

25–34

11.8%

35–44

11.5%

45–54

10.3%

55–64

6.5%

65–74

6.1%

75–84

9.7%

85+

5.1%

Under 18: 21.2% Working age (18–64): 78.8% 65 and over: 16.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 4.3%

Naturalized Citizen 35.3%

Speaks English Less Than Very Well 1.9%

Foreign-Born Origin

Asia

70.2%

Africa

11.9%

Europe

11.3%

Latin America

6.1%

Veterans & Disability

Veteran 9.2%

With a Disability 16.2%

Cognitive Difficulty —

Ambulatory Difficulty —

Health Insurance

Insured 91.2%

Uninsured 8.8%

Employer Insurance —

Medicaid —

Medicare —

Technology & Mobility

Broadband Internet 88.4%

Has a Computer 94.4%

Same House 1 Year Ago 81.7%

Moved from Abroad 0.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023