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ZIP Code 68504

ZIP / ZCTA

Population: 17,396

ZIP Code Tabulation Areas (ZCTAs) are Census approximations of USPS ZIP codes. Boundaries may differ slightly from postal delivery areas, and estimates for less-populated ZCTAs carry higher margins of error.

Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — 68504

What is the median household income in 68504?
The median household income in 68504 is $52,159 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in 68504?
The poverty rate in 68504 is 18.2% (U.S. Census Bureau ACS 2023).
What is the median home value in 68504?
$169,000 (U.S. Census Bureau ACS 2023).
What is the average rent in 68504?
The median gross rent in 68504 is $1,014 per month (U.S. Census Bureau ACS 2023).
What percentage of 68504 residents have a college degree?
33.0% of adults in 68504 hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
17,396
Median Income
$52,159
Median Home Value
$169,000
Poverty Rate
18.2%
Unemployment (ACS 2023)
4.7%
Median Age
28.0 yrs
Since 2019 Median Income: +$9,563 (+22.5%) Home Value: +$43,700 (+34.9%) Poverty Rate: +6.9 pp (+61.1%) Bachelor's+: +7.0 pp (+26.9%) Unemployment: -0.3 pp (-6%)

Demographics

Total Population 17,396
Median Age 28.0
Female 47.7%
Race & Ethnicity
Hispanic or Latino 9.0% White (non-Hisp.) 71.5% Black 7.6% Asian 4.9% Two or More 8.7% Other 3.4%
Asian Subgroups (% of total pop.)
Indian
1.4%
Filipino
1.3%
Chinese
0.8%
Vietnamese
0.7%
Korean
0.3%
Hispanic Subgroups (% of total pop.)
Mexican
7.2%
Puerto Rican
0.8%
Cuban
0.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $52,159 ±$3,030
Per Capita Income $60,800
Median Family Income $64,022
Poverty Rate 18.2%
Child Poverty Rate 31.2%
Working-Age Poverty Rate
SNAP Recipients 13.8%
Social Security Income
Retirement Income 15.0%
Household Income Distribution
< $10k
7.0%
$10–15k
3.5%
$15–25k
7.8%
$25–35k
11.6%
$35–50k
16.4%
$50–75k
27.3%
$75–100k
9.9%
$100–150k
12.5%
$150–200k
2.2%
$200k+
1.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 8,793
Owner-Occupied 28.8%
Renter-Occupied 71.2%
Vacancy Rate 5.9%
Median Home Value $169,000
Median Gross Rent $1,014
Owner Cost Burden (30%+) 16.6%
Renter Cost Burden (30%+) 26.0%
Home Value Distribution
< $50k
10.4%
$50–100k
3.8%
$100–200k
25.6%
$200–300k
18.4%
$300–500k
8.1%
$500k–$1M
0.9%
$1M+
1.0%
Gross Rent Distribution
< $500
3.1%
$500–1k
45.3%
$1–1.5k
44.1%
$1.5–2k
6.5%
$2–2.5k
0.9%
$3.5k+
0.1%
Vehicle Availability
No vehicle
5.9%
1 vehicle
48.0%
2 vehicles
34.7%
3+
11.4%
Housing Type
Single-fam. det.
32.2%
Single-fam. att.
4.1%
2–4 units
3.6%
5–19 units
13.6%
20+ units
17.9%
Mobile home
4.1%
Housing Age
Pre-1940
8.7%
1940–1969
1.7%
1970–1999
13.8%
2000–2009
18.3%
2010+
4.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 93.3%
Bachelor's or Higher 33.0%
Graduate Degree 6.9%
Some College / Associate 20.9%
Less Than High School 3.2%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 74.5%
Unemployment Rate 4.7%
Work from Home 7.6%
Self-Employed 3.3%
Government Workers 15.4%
Private For-Profit 81.0%
Industry
Edu/Health
24.9%
Retail
14.9%
Prof. Services
11.8%
Manufacturing
11.1%
Arts/Entmt.
9.4%
Construction
6.5%
Public Admin
5.2%
Finance
4.6%
Transportation
2.9%
Agriculture
2.1%
Wholesale
1.5%
Information
1.3%
Occupation
Management
30.1%
Sales
22.7%
Food Prep
22.7%
Production
16.3%
Construction
8.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 19.2 min
Drove Alone 76.3%
Carpool 9.4%
Public Transit 0.8%
Work from Home 7.6%
Walked 4.1%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 8,278
Avg. Household Size 1.00
Avg. Family Size
Married-Couple Households 24.2%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 9.9%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
5.5%
5–9
5.4%
10–14
4.7%
15–19
8.6%
20–24
18.5%
25–34
19.5%
35–44
8.6%
45–54
9.7%
55–64
3.5%
65–74
5.1%
75–84
8.0%
85+
2.0%
Under 18: 17.9% Working age (18–64): 82.1% 65 and over: 10.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 9.6%
Naturalized Citizen 37.4%
Speaks English Less Than Very Well 6.0%
Foreign-Born Origin
Asia
62.1%
Latin America
19.9%
Europe
11.3%
Africa
6.7%

Veterans & Disability

Veteran 6.7%
With a Disability 11.7%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 91.5%
Uninsured 8.5%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 91.8%
Has a Computer 97.8%
Same House 1 Year Ago 72.0%
Moved from Abroad 1.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023