ZIP Code 78010
ZIP / ZCTAPopulation: 3,819
ZIP Code Tabulation Areas (ZCTAs) are Census approximations of USPS ZIP codes. Boundaries may differ slightly from postal delivery areas, and estimates for less-populated ZCTAs carry higher margins of error.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — 78010
- What is the median household income in 78010?
- The median household income in 78010 is $70,900 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in 78010?
- The poverty rate in 78010 is 13.1% (U.S. Census Bureau ACS 2023).
- What is the median home value in 78010?
- $273,700 (U.S. Census Bureau ACS 2023).
- What is the average rent in 78010?
- The median gross rent in 78010 is $681 per month (U.S. Census Bureau ACS 2023).
- What percentage of 78010 residents have a college degree?
- 27.9% of adults in 78010 hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
3,819
Median Income
$70,900
Median Home Value
$273,700
Poverty Rate
13.1%
Unemployment (ACS 2023)
6.2%
Median Age
44.0 yrs
Since 2019
Median Income:
+$10,145 (+16.7%)
Home Value:
+$120,200 (+78.3%)
Poverty Rate:
-1.0 pp (-7.1%)
Bachelor's+:
+8.7 pp (+45.3%)
Unemployment:
+0.3 pp (+5.1%)
Demographics
Total Population
3,819
Median Age
44.0
Female
44.0%
Race & Ethnicity
Hispanic or Latino 37.9%
White (non-Hisp.) 53.7%
Asian 1.1%
Two or More 26.0%
Other 13.0%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$70,900
±$15,587
Per Capita Income
$97,071
Median Family Income
$86,250
Poverty Rate
13.1%
Child Poverty Rate
14.3%
Working-Age Poverty Rate
—
SNAP Recipients
19.2%
Social Security Income
—
Retirement Income
13.4%
Household Income Distribution
< $10k
6.8%
$10–15k
3.6%
$15–25k
13.7%
$25–35k
6.8%
$35–50k
6.0%
$50–75k
16.6%
$75–100k
8.5%
$100–150k
25.9%
$150–200k
5.2%
$200k+
6.9%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
1,675
Owner-Occupied
74.1%
Renter-Occupied
25.9%
Vacancy Rate
17.9%
Median Home Value
$273,700
Median Gross Rent
$681
Owner Cost Burden (30%+)
30.6%
Renter Cost Burden (30%+)
18.1%
Home Value Distribution
< $50k
3.1%
$50–100k
7.9%
$100–200k
14.6%
$200–300k
27.3%
$300–500k
25.5%
$500k–$1M
9.0%
$1M+
5.9%
Gross Rent Distribution
< $500
39.6%
$500–1k
16.3%
$1–1.5k
44.1%
Vehicle Availability
No vehicle
4.1%
1 vehicle
11.6%
2 vehicles
37.9%
3+
46.3%
Housing Type
Single-fam. det.
64.5%
Single-fam. att.
1.4%
2–4 units
0.8%
Mobile home
33.3%
Housing Age
Pre-1940
2.3%
1940–1969
2.4%
1970–1999
6.3%
2000–2009
30.4%
2010+
6.9%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
81.9%
Bachelor's or Higher
27.9%
Graduate Degree
8.0%
Some College / Associate
16.9%
Less Than High School
12.0%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
67.3%
Unemployment Rate
6.2%
Work from Home
19.4%
Self-Employed
13.0%
Government Workers
9.6%
Private For-Profit
77.4%
Industry
Retail
13.4%
Edu/Health
11.7%
Arts/Entmt.
9.9%
Manufacturing
7.4%
Construction
7.3%
Wholesale
5.5%
Prof. Services
5.4%
Agriculture
5.4%
Finance
5.2%
Transportation
3.2%
Public Admin
2.0%
Information
0.7%
Occupation
Management
29.8%
Sales
23.9%
Food Prep
16.8%
Construction
15.8%
Production
13.8%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
26.8 min
Drove Alone
69.6%
Carpool
8.8%
Public Transit
0.0%
Work from Home
19.4%
Walked
2.1%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
1,376
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
51.5%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
14.9%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
7.0%
5–9
3.7%
10–14
8.8%
15–19
6.8%
20–24
6.8%
25–34
7.9%
35–44
9.0%
45–54
14.2%
55–64
5.3%
65–74
13.4%
75–84
10.9%
85+
5.2%
Under 18: 24.1%
Working age (18–64): 75.9%
65 and over: 17.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
15.4%
Naturalized Citizen
57.6%
Speaks English Less Than Very Well
10.8%
Foreign-Born Origin
Latin America
82.7%
Europe
15.6%
Veterans & Disability
Veteran
10.6%
With a Disability
19.6%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
72.2%
Uninsured
27.8%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
80.3%
Has a Computer
93.9%
Same House 1 Year Ago
89.4%
Moved from Abroad
0.2%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023