ZIP Code 78028
ZIP / ZCTAPopulation: 40,829
ZIP Code Tabulation Areas (ZCTAs) are Census approximations of USPS ZIP codes. Boundaries may differ slightly from postal delivery areas, and estimates for less-populated ZCTAs carry higher margins of error.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — 78028
- What is the median household income in 78028?
- The median household income in 78028 is $65,486 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in 78028?
- The poverty rate in 78028 is 7.1% (U.S. Census Bureau ACS 2023).
- What is the median home value in 78028?
- $281,300 (U.S. Census Bureau ACS 2023).
- What is the average rent in 78028?
- The median gross rent in 78028 is $1,097 per month (U.S. Census Bureau ACS 2023).
- What percentage of 78028 residents have a college degree?
- 31.5% of adults in 78028 hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
40,829
Median Income
$65,486
Median Home Value
$281,300
Poverty Rate
7.1%
Unemployment (ACS 2023)
2.8%
Median Age
48.0 yrs
Since 2019
Median Income:
+$10,701 (+19.5%)
Home Value:
+$99,400 (+54.6%)
Poverty Rate:
-1.3 pp (-15.5%)
Bachelor's+:
+3.6 pp (+12.9%)
Unemployment:
-1.7 pp (-37.8%)
Demographics
Total Population
40,829
Median Age
48.0
Female
52.2%
Race & Ethnicity
Hispanic or Latino 25.6%
White (non-Hisp.) 69.1%
Black 1.6%
Asian 0.9%
Two or More 11.8%
Other 6.0%
Asian Subgroups (% of total pop.)
Indian
0.6%
Chinese
0.1%
Filipino
0.1%
Vietnamese
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
21.6%
Puerto Rican
0.6%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$65,486
±$5,105
Per Capita Income
$86,937
Median Family Income
$84,418
Poverty Rate
7.1%
Child Poverty Rate
14.9%
Working-Age Poverty Rate
—
SNAP Recipients
6.6%
Social Security Income
—
Retirement Income
35.4%
Household Income Distribution
< $10k
4.1%
$10–15k
3.0%
$15–25k
9.4%
$25–35k
6.0%
$35–50k
15.0%
$50–75k
18.8%
$75–100k
11.0%
$100–150k
20.0%
$150–200k
6.6%
$200k+
5.9%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
19,285
Owner-Occupied
67.6%
Renter-Occupied
32.4%
Vacancy Rate
9.4%
Median Home Value
$281,300
Median Gross Rent
$1,097
Owner Cost Burden (30%+)
27.9%
Renter Cost Burden (30%+)
34.6%
Home Value Distribution
< $50k
8.1%
$50–100k
4.8%
$100–200k
6.7%
$200–300k
25.1%
$300–500k
26.9%
$500k–$1M
14.2%
$1M+
3.4%
Gross Rent Distribution
< $500
4.5%
$500–1k
36.9%
$1–1.5k
36.7%
$1.5–2k
16.4%
$2–2.5k
2.7%
$2.5–3.5k
2.6%
$3.5k+
0.1%
Vehicle Availability
No vehicle
6.0%
1 vehicle
32.7%
2 vehicles
44.0%
3+
17.3%
Housing Type
Single-fam. det.
65.3%
Single-fam. att.
2.9%
2–4 units
1.1%
5–19 units
4.6%
20+ units
5.4%
Mobile home
14.1%
Housing Age
Pre-1940
1.9%
1940–1969
4.7%
1970–1999
17.1%
2000–2009
13.7%
2010+
10.2%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
91.1%
Bachelor's or Higher
31.5%
Graduate Degree
12.5%
Some College / Associate
22.0%
Less Than High School
3.8%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
53.5%
Unemployment Rate
2.8%
Work from Home
8.7%
Self-Employed
11.8%
Government Workers
11.6%
Private For-Profit
76.5%
Industry
Edu/Health
25.4%
Retail
13.5%
Arts/Entmt.
12.6%
Prof. Services
10.4%
Construction
9.0%
Finance
6.3%
Manufacturing
5.4%
Transportation
3.7%
Public Admin
2.9%
Agriculture
1.6%
Information
1.3%
Wholesale
1.1%
Occupation
Management
37.2%
Sales
23.1%
Food Prep
20.4%
Production
10.6%
Construction
8.7%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
18.2 min
Drove Alone
72.4%
Carpool
13.2%
Public Transit
0.2%
Work from Home
8.7%
Walked
2.8%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
17,474
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
48.2%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
13.3%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
4.8%
5–9
5.0%
10–14
4.8%
15–19
6.0%
20–24
6.1%
25–34
10.6%
35–44
9.7%
45–54
10.1%
55–64
5.3%
65–74
7.4%
75–84
16.3%
85+
9.7%
Under 18: 17.9%
Working age (18–64): 82.1%
65 and over: 30.2%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
6.0%
Naturalized Citizen
55.9%
Speaks English Less Than Very Well
3.4%
Foreign-Born Origin
Latin America
67.0%
Asia
14.5%
Europe
8.3%
Africa
4.9%
Veterans & Disability
Veteran
10.3%
With a Disability
16.8%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
83.8%
Uninsured
16.2%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
89.9%
Has a Computer
95.3%
Same House 1 Year Ago
84.7%
Moved from Abroad
0.0%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023