ZIP Code 78738
ZIP / ZCTAPopulation: 28,790
ZIP Code Tabulation Areas (ZCTAs) are Census approximations of USPS ZIP codes. Boundaries may differ slightly from postal delivery areas, and estimates for less-populated ZCTAs carry higher margins of error.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — 78738
- What is the median household income in 78738?
- The median household income in 78738 is $169,911 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in 78738?
- The poverty rate in 78738 is 5.3% (U.S. Census Bureau ACS 2023).
- What is the median home value in 78738?
- $754,600 (U.S. Census Bureau ACS 2023).
- What is the average rent in 78738?
- The median gross rent in 78738 is $1,915 per month (U.S. Census Bureau ACS 2023).
- What percentage of 78738 residents have a college degree?
- 75.4% of adults in 78738 hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
28,790
Median Income
$169,911
Median Home Value
$754,600
Poverty Rate
5.3%
Unemployment (ACS 2023)
2.5%
Median Age
43.0 yrs
Since 2019
Median Income:
+$40,004 (+30.8%)
Home Value:
+$191,800 (+34.1%)
Poverty Rate:
+1.0 pp (+23.3%)
Bachelor's+:
+4.2 pp (+5.9%)
Unemployment:
+0.1 pp (+4.2%)
Demographics
Total Population
28,790
Median Age
43.0
Female
51.0%
Race & Ethnicity
Hispanic or Latino 11.6%
White (non-Hisp.) 68.5%
Black 2.9%
Asian 14.5%
Two or More 7.8%
Other 1.1%
Asian Subgroups (% of total pop.)
Indian
6.9%
Chinese
4.8%
Filipino
1.0%
Vietnamese
0.5%
Japanese
0.2%
Korean
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
7.1%
Puerto Rican
0.6%
Cuban
0.2%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$169,911
±$24,249
Per Capita Income
$223,303
Median Family Income
$190,559
Poverty Rate
5.3%
Child Poverty Rate
3.4%
Working-Age Poverty Rate
—
SNAP Recipients
3.3%
Social Security Income
—
Retirement Income
19.5%
Household Income Distribution
< $10k
4.2%
$10–15k
0.2%
$15–25k
3.5%
$25–35k
1.5%
$35–50k
5.9%
$50–75k
7.9%
$75–100k
9.5%
$100–150k
13.2%
$150–200k
12.8%
$200k+
41.4%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
11,907
Owner-Occupied
76.3%
Renter-Occupied
23.7%
Vacancy Rate
4.9%
Median Home Value
$754,600
Median Gross Rent
$1,915
Owner Cost Burden (30%+)
27.5%
Renter Cost Burden (30%+)
45.5%
Home Value Distribution
< $50k
0.3%
$50–100k
0.6%
$200–300k
1.8%
$300–500k
11.0%
$500k–$1M
55.5%
$1M+
30.6%
Gross Rent Distribution
$1–1.5k
6.4%
$1.5–2k
52.6%
$2–2.5k
11.0%
$2.5–3.5k
2.9%
$3.5k+
27.1%
Vehicle Availability
No vehicle
2.0%
1 vehicle
30.8%
2 vehicles
48.1%
3+
19.1%
Housing Type
Single-fam. det.
76.8%
Single-fam. att.
1.0%
5–19 units
5.1%
20+ units
11.2%
Mobile home
0.1%
Housing Age
Pre-1940
0.7%
1970–1999
1.6%
2000–2009
24.0%
2010+
51.8%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
98.1%
Bachelor's or Higher
75.4%
Graduate Degree
30.4%
Some College / Associate
11.6%
Less Than High School
0.3%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
61.4%
Unemployment Rate
2.5%
Work from Home
40.8%
Self-Employed
8.2%
Government Workers
10.5%
Private For-Profit
81.3%
Industry
Prof. Services
26.0%
Edu/Health
17.1%
Finance
14.1%
Manufacturing
13.0%
Retail
8.8%
Arts/Entmt.
4.6%
Information
4.2%
Transportation
3.6%
Public Admin
2.7%
Construction
1.6%
Wholesale
1.2%
Agriculture
0.5%
Occupation
Management
67.0%
Sales
21.3%
Food Prep
6.2%
Production
4.3%
Construction
1.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
26.4 min
Drove Alone
52.4%
Carpool
3.7%
Public Transit
0.3%
Work from Home
40.8%
Walked
2.0%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
11,320
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
72.0%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
35.4%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
6.1%
5–9
8.3%
10–14
8.5%
15–19
5.8%
20–24
1.2%
25–34
8.5%
35–44
15.0%
45–54
17.8%
55–64
6.6%
65–74
5.6%
75–84
11.2%
85+
4.3%
Under 18: 27.2%
Working age (18–64): 72.8%
65 and over: 16.6%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
14.7%
Naturalized Citizen
62.6%
Speaks English Less Than Very Well
2.5%
Foreign-Born Origin
Asia
61.8%
Latin America
22.1%
Europe
9.0%
Africa
3.2%
Veterans & Disability
Veteran
6.2%
With a Disability
7.9%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
96.1%
Uninsured
3.9%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
99.2%
Has a Computer
99.9%
Same House 1 Year Ago
84.2%
Moved from Abroad
0.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023