ZIP Code 97304
ZIP / ZCTAPopulation: 34,846
ZIP Code Tabulation Areas (ZCTAs) are Census approximations of USPS ZIP codes. Boundaries may differ slightly from postal delivery areas, and estimates for less-populated ZCTAs carry higher margins of error.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — 97304
- What is the median household income in 97304?
- The median household income in 97304 is $91,731 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in 97304?
- The poverty rate in 97304 is 7.5% (U.S. Census Bureau ACS 2023).
- What is the median home value in 97304?
- $469,500 (U.S. Census Bureau ACS 2023).
- What is the average rent in 97304?
- The median gross rent in 97304 is $1,441 per month (U.S. Census Bureau ACS 2023).
- What percentage of 97304 residents have a college degree?
- 39.4% of adults in 97304 hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
34,846
Median Income
$91,731
Median Home Value
$469,500
Poverty Rate
7.5%
Unemployment (ACS 2023)
5.4%
Median Age
38.0 yrs
Since 2019
Median Income:
+$21,786 (+31.1%)
Home Value:
+$179,400 (+61.8%)
Poverty Rate:
+2.2 pp (+41.5%)
Bachelor's+:
+0.7 pp (+1.8%)
Unemployment:
-1.5 pp (-21.7%)
Demographics
Total Population
34,846
Median Age
38.0
Female
50.2%
Race & Ethnicity
Hispanic or Latino 12.7%
White (non-Hisp.) 76.0%
Black 0.8%
Asian 3.5%
Two or More 9.6%
Other 4.2%
Asian Subgroups (% of total pop.)
Chinese
0.8%
Filipino
0.7%
Indian
0.6%
Japanese
0.4%
Vietnamese
0.3%
Hispanic Subgroups (% of total pop.)
Mexican
9.7%
Puerto Rican
0.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$91,731
±$6,833
Per Capita Income
$124,151
Median Family Income
$108,864
Poverty Rate
7.5%
Child Poverty Rate
10.8%
Working-Age Poverty Rate
—
SNAP Recipients
14.2%
Social Security Income
—
Retirement Income
32.8%
Household Income Distribution
< $10k
4.4%
$10–15k
3.6%
$15–25k
4.2%
$25–35k
5.0%
$35–50k
8.7%
$50–75k
14.2%
$75–100k
12.9%
$100–150k
18.0%
$150–200k
14.0%
$200k+
15.0%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
14,547
Owner-Occupied
64.7%
Renter-Occupied
35.3%
Vacancy Rate
5.2%
Median Home Value
$469,500
Median Gross Rent
$1,441
Owner Cost Burden (30%+)
22.6%
Renter Cost Burden (30%+)
37.0%
Home Value Distribution
< $50k
0.8%
$50–100k
1.0%
$100–200k
1.2%
$200–300k
8.5%
$300–500k
44.2%
$500k–$1M
40.2%
$1M+
2.8%
Gross Rent Distribution
< $500
8.6%
$500–1k
11.0%
$1–1.5k
34.0%
$1.5–2k
30.6%
$2–2.5k
9.9%
$2.5–3.5k
1.5%
$3.5k+
4.4%
Vehicle Availability
No vehicle
5.1%
1 vehicle
31.7%
2 vehicles
41.1%
3+
22.1%
Housing Type
Single-fam. det.
71.8%
Single-fam. att.
2.7%
2–4 units
1.5%
5–19 units
5.0%
20+ units
7.0%
Mobile home
2.2%
Housing Age
Pre-1940
4.2%
1940–1969
3.8%
1970–1999
15.9%
2000–2009
22.0%
2010+
11.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
92.7%
Bachelor's or Higher
39.4%
Graduate Degree
17.4%
Some College / Associate
24.8%
Less Than High School
1.8%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
59.4%
Unemployment Rate
5.4%
Work from Home
21.7%
Self-Employed
5.1%
Government Workers
22.0%
Private For-Profit
72.5%
Industry
Edu/Health
24.3%
Retail
12.5%
Public Admin
11.4%
Prof. Services
10.7%
Manufacturing
7.9%
Finance
7.8%
Arts/Entmt.
7.3%
Construction
5.9%
Transportation
2.8%
Agriculture
2.7%
Information
1.6%
Wholesale
0.9%
Occupation
Management
47.2%
Sales
20.5%
Food Prep
16.9%
Production
8.8%
Construction
6.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
24.3 min
Drove Alone
65.9%
Carpool
8.0%
Public Transit
0.9%
Work from Home
21.7%
Walked
1.6%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
13,784
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
53.4%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
21.0%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
5.5%
5–9
6.7%
10–14
6.8%
15–19
6.6%
20–24
4.6%
25–34
13.0%
35–44
14.3%
45–54
11.9%
55–64
5.4%
65–74
5.8%
75–84
10.6%
85+
6.7%
Under 18: 23.7%
Working age (18–64): 76.3%
65 and over: 19.4%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
6.4%
Naturalized Citizen
55.8%
Speaks English Less Than Very Well
3.9%
Foreign-Born Origin
Asia
42.5%
Latin America
36.3%
Europe
17.5%
Veterans & Disability
Veteran
8.7%
With a Disability
14.2%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
95.4%
Uninsured
4.6%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
95.0%
Has a Computer
97.8%
Same House 1 Year Ago
85.3%
Moved from Abroad
0.3%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023