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La Crosse city, Wisconsin

City

Population: 51,791 (2023 estimate)

Located in Wisconsin , Wisconsin

Census Bureau data for La Crosse city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — La Crosse city

What is the median household income in La Crosse city?
The median household income in La Crosse city is $53,803 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in La Crosse city?
The poverty rate in La Crosse city is 7.8% (U.S. Census Bureau ACS 2023).
What is the median home value in La Crosse city?
$196,600 (U.S. Census Bureau ACS 2023).
What is the average rent in La Crosse city?
The median gross rent in La Crosse city is $977 per month (U.S. Census Bureau ACS 2023).
What percentage of La Crosse city residents have a college degree?
34.8% of adults in La Crosse city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
51,791
Median Income
$53,803
Median Home Value
$196,600
Poverty Rate
7.8%
Unemployment (ACS 2023)
3.5%
Median Age
30.0 yrs
Since 2019 Median Income: +$8,570 (+18.9%) Home Value: +$54,100 (+38%) Poverty Rate: -0.6 pp (-7.1%) Bachelor's+: -0.7 pp (-2%) Unemployment: -0.8 pp (-18.6%)

Demographics

Total Population 51,791
Median Age 30.0
Female 51.1%
Race & Ethnicity
Hispanic or Latino 3.1% White (non-Hisp.) 87.2% Black 1.8% Asian 4.5% Two or More 4.2% Other 0.7%
Asian Subgroups (% of total pop.)
Filipino
0.5%
Chinese
0.4%
Indian
0.2%
Korean
0.2%
Vietnamese
0.1%
Japanese
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
2.0%
Puerto Rican
0.3%
Cuban
0.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $53,803 ±$2,834
-$21,867 vs. state
Per Capita Income $75,913
Median Family Income $77,004
Poverty Rate 7.8%
+1.2 pp vs. state
Child Poverty Rate 11.8%
Working-Age Poverty Rate
SNAP Recipients 12.6%
Social Security Income
Retirement Income 23.3%
Household Income Distribution
< $10k
5.6%
$10–15k
5.8%
$15–25k
11.1%
$25–35k
10.0%
$35–50k
14.9%
$50–75k
19.1%
$75–100k
12.5%
$100–150k
11.5%
$150–200k
4.8%
$200k+
4.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 24,274
Owner-Occupied 46.1%
Renter-Occupied 53.9%
Vacancy Rate 6.3%
Median Home Value $196,600
-$50,800 vs. state
Median Gross Rent $977
Owner Cost Burden (30%+) 18.9%
Renter Cost Burden (30%+) 42.4%
Home Value Distribution
< $50k
3.9%
$50–100k
3.1%
$100–200k
18.1%
$200–300k
30.9%
$300–500k
12.5%
$500k–$1M
4.4%
$1M+
0.4%
Gross Rent Distribution
< $500
5.3%
$500–1k
47.8%
$1–1.5k
32.6%
$1.5–2k
8.3%
$2–2.5k
3.4%
$2.5–3.5k
1.4%
$3.5k+
1.2%
Vehicle Availability
No vehicle
10.7%
1 vehicle
42.7%
2 vehicles
34.2%
3+
12.3%
Housing Type
Single-fam. det.
48.9%
Single-fam. att.
5.9%
2–4 units
7.0%
5–19 units
6.5%
20+ units
16.9%
Mobile home
1.1%
Housing Age
Pre-1940
25.0%
1940–1969
6.9%
1970–1999
13.2%
2000–2009
6.9%
2010+
7.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 95.1%
Bachelor's or Higher 34.8%
+2.0 pp vs. state
Graduate Degree 14.6%
Some College / Associate 21.2%
Less Than High School 1.9%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 64.6%
Unemployment Rate 3.5%
+0.2 pp vs. state
Work from Home 10.0%
Self-Employed 3.2%
Government Workers 12.8%
Private For-Profit 84.0%
Industry
Edu/Health
29.4%
Arts/Entmt.
14.7%
Retail
14.1%
Manufacturing
10.4%
Prof. Services
6.4%
Finance
4.9%
Construction
4.6%
Transportation
3.5%
Public Admin
2.9%
Wholesale
2.6%
Information
1.9%
Agriculture
0.4%
Occupation
Management
37.6%
Food Prep
21.5%
Sales
19.4%
Production
15.9%
Construction
5.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 16.5 min
Drove Alone 68.0%
Carpool 9.2%
Public Transit 1.8%
Work from Home 10.0%
Walked 8.1%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 22,735
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 27.7%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 10.7%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
3.7%
5–9
3.7%
10–14
5.0%
15–19
10.9%
20–24
18.3%
25–34
14.0%
35–44
10.4%
45–54
8.0%
55–64
5.0%
65–74
4.4%
75–84
9.9%
85+
4.0%
Under 18: 15.1% Working age (18–64): 84.9% 65 and over: 16.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 2.9%
Naturalized Citizen 65.5%
Speaks English Less Than Very Well 2.4%
Foreign-Born Origin
Asia
65.3%
Europe
14.7%
Latin America
14.6%
Africa
3.2%

Veterans & Disability

Veteran 5.8%
With a Disability 13.7%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 94.7%
Uninsured 5.3%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 86.6%
Has a Computer 92.2%
Same House 1 Year Ago 74.8%
Moved from Abroad 0.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

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