Census Bureau data for Madison city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — Madison city
- What is the median household income in Madison city?
- The median household income in Madison city is $76,983 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in Madison city?
- The poverty rate in Madison city is 6.6% (U.S. Census Bureau ACS 2023).
- What is the median home value in Madison city?
- $346,900 (U.S. Census Bureau ACS 2023).
- What is the average rent in Madison city?
- The median gross rent in Madison city is $1,364 per month (U.S. Census Bureau ACS 2023).
- What percentage of Madison city residents have a college degree?
- 59.2% of adults in Madison city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
275,568
Median Income
$76,983
Median Home Value
$346,900
Poverty Rate
6.6%
Unemployment (ACS 2023)
2.7%
Median Age
31.0 yrs
Since 2019
Median Income:
+$11,651 (+17.8%)
Home Value:
+$100,600 (+40.8%)
Poverty Rate:
+0.6 pp (+10%)
Bachelor's+:
+1.3 pp (+2.2%)
Unemployment:
-0.4 pp (-12.9%)
Demographics
Total Population
275,568
Median Age
31.0
Female
50.0%
Race & Ethnicity
Hispanic or Latino 9.3%
White (non-Hisp.) 70.3%
Black 7.1%
Asian 8.0%
Two or More 9.4%
Other 2.1%
Asian Subgroups (% of total pop.)
Chinese
2.5%
Indian
2.1%
Korean
0.6%
Filipino
0.4%
Vietnamese
0.2%
Japanese
0.2%
Hispanic Subgroups (% of total pop.)
Mexican
5.7%
Puerto Rican
0.7%
Cuban
0.2%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$76,983
±$2,006
+$1,313 vs. state
Per Capita Income
$102,169
Median Family Income
$115,129
Poverty Rate
6.6%
+0.0 pp vs. state
Child Poverty Rate
10.5%
Working-Age Poverty Rate
—
SNAP Recipients
9.3%
Social Security Income
—
Retirement Income
19.2%
Household Income Distribution
< $10k
6.3%
$10–15k
3.1%
$15–25k
6.2%
$25–35k
7.2%
$35–50k
10.3%
$50–75k
15.5%
$75–100k
12.8%
$100–150k
17.6%
$150–200k
9.9%
$200k+
11.0%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
130,848
Owner-Occupied
46.6%
Renter-Occupied
53.4%
Vacancy Rate
3.9%
Median Home Value
$346,900
+$99,500 vs. state
Median Gross Rent
$1,364
Owner Cost Burden (30%+)
16.2%
Renter Cost Burden (30%+)
40.1%
Home Value Distribution
< $50k
2.2%
$50–100k
0.6%
$100–200k
3.2%
$200–300k
25.1%
$300–500k
44.2%
$500k–$1M
17.0%
$1M+
1.8%
Gross Rent Distribution
< $500
3.6%
$500–1k
15.5%
$1–1.5k
41.6%
$1.5–2k
26.0%
$2–2.5k
8.2%
$2.5–3.5k
2.4%
$3.5k+
2.7%
Vehicle Availability
No vehicle
12.0%
1 vehicle
43.9%
2 vehicles
35.4%
3+
8.7%
Housing Type
Single-fam. det.
40.7%
Single-fam. att.
4.7%
2–4 units
4.7%
5–19 units
7.6%
20+ units
27.9%
Mobile home
0.8%
Housing Age
Pre-1940
13.4%
1940–1969
4.3%
1970–1999
12.8%
2000–2009
14.3%
2010+
11.8%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
95.7%
Bachelor's or Higher
59.2%
+26.4 pp vs. state
Graduate Degree
25.6%
Some College / Associate
14.4%
Less Than High School
2.1%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
70.5%
Unemployment Rate
2.7%
-0.6 pp vs. state
Work from Home
18.2%
Self-Employed
3.8%
Government Workers
23.4%
Private For-Profit
72.8%
Industry
Edu/Health
31.9%
Prof. Services
16.5%
Arts/Entmt.
9.1%
Retail
8.6%
Manufacturing
7.8%
Finance
6.6%
Public Admin
4.6%
Information
3.2%
Construction
3.0%
Transportation
2.4%
Wholesale
1.7%
Agriculture
0.3%
Occupation
Management
57.7%
Sales
15.9%
Food Prep
14.4%
Production
8.5%
Construction
3.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
19.4 min
Drove Alone
57.6%
Carpool
5.9%
Public Transit
5.8%
Work from Home
18.2%
Walked
8.2%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
125,787
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
33.7%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
12.8%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
4.8%
5–9
4.4%
10–14
4.7%
15–19
7.8%
20–24
15.0%
25–34
18.7%
35–44
12.8%
45–54
9.6%
55–64
4.9%
65–74
4.6%
75–84
7.7%
85+
3.6%
Under 18: 16.3%
Working age (18–64): 83.7%
65 and over: 12.7%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
11.6%
Naturalized Citizen
40.4%
Speaks English Less Than Very Well
4.6%
Foreign-Born Origin
Asia
47.2%
Latin America
29.2%
Europe
12.5%
Africa
8.5%
Veterans & Disability
Veteran
3.6%
With a Disability
9.1%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
95.7%
Uninsured
4.3%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
91.5%
Has a Computer
97.3%
Same House 1 Year Ago
74.6%
Moved from Abroad
1.4%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023