Census Bureau data for Onalaska city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — Onalaska city
- What is the median household income in Onalaska city?
- The median household income in Onalaska city is $84,898 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in Onalaska city?
- The poverty rate in Onalaska city is 3.9% (U.S. Census Bureau ACS 2023).
- What is the median home value in Onalaska city?
- $279,100 (U.S. Census Bureau ACS 2023).
- What is the average rent in Onalaska city?
- The median gross rent in Onalaska city is $1,096 per month (U.S. Census Bureau ACS 2023).
- What percentage of Onalaska city residents have a college degree?
- 41.4% of adults in Onalaska city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
18,909
Median Income
$84,898
Median Home Value
$279,100
Poverty Rate
3.9%
Unemployment (ACS 2023)
3.3%
Median Age
40.0 yrs
Since 2019
Median Income:
+$23,469 (+38.2%)
Home Value:
+$82,500 (+42%)
Poverty Rate:
0.0 pp (+0%)
Bachelor's+:
+6.0 pp (+16.9%)
Unemployment:
+0.3 pp (+10%)
Demographics
Total Population
18,909
Median Age
40.0
Female
52.4%
Race & Ethnicity
Hispanic or Latino 2.7%
White (non-Hisp.) 84.9%
Black 2.7%
Asian 5.0%
Two or More 3.8%
Other 1.4%
Asian Subgroups (% of total pop.)
Indian
0.5%
Chinese
0.2%
Filipino
0.2%
Hispanic Subgroups (% of total pop.)
Puerto Rican
1.0%
Mexican
0.7%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$84,898
±$6,208
+$9,228 vs. state
Per Capita Income
$120,313
Median Family Income
$114,117
Poverty Rate
3.9%
-2.7 pp vs. state
Child Poverty Rate
4.5%
Working-Age Poverty Rate
—
SNAP Recipients
6.8%
Social Security Income
—
Retirement Income
30.0%
Household Income Distribution
< $10k
2.6%
$10–15k
1.5%
$15–25k
5.1%
$25–35k
4.6%
$35–50k
11.5%
$50–75k
19.0%
$75–100k
13.5%
$100–150k
20.5%
$150–200k
9.1%
$200k+
12.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
8,676
Owner-Occupied
63.0%
Renter-Occupied
37.0%
Vacancy Rate
1.9%
Median Home Value
$279,100
+$31,700 vs. state
Median Gross Rent
$1,096
Owner Cost Burden (30%+)
11.1%
Renter Cost Burden (30%+)
27.7%
Home Value Distribution
< $50k
5.9%
$50–100k
2.0%
$100–200k
2.3%
$200–300k
32.2%
$300–500k
34.2%
$500k–$1M
8.1%
$1M+
0.8%
Gross Rent Distribution
< $500
2.8%
$500–1k
37.7%
$1–1.5k
41.0%
$1.5–2k
11.9%
$2–2.5k
4.6%
$2.5–3.5k
1.4%
$3.5k+
0.5%
Vehicle Availability
No vehicle
7.4%
1 vehicle
30.7%
2 vehicles
44.3%
3+
17.5%
Housing Type
Single-fam. det.
55.8%
Single-fam. att.
10.1%
2–4 units
8.5%
5–19 units
2.3%
20+ units
9.7%
Mobile home
4.1%
Housing Age
Pre-1940
6.7%
1940–1969
3.4%
1970–1999
18.9%
2000–2009
16.3%
2010+
10.7%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
98.6%
Bachelor's or Higher
41.4%
+8.6 pp vs. state
Graduate Degree
16.3%
Some College / Associate
23.0%
Less Than High School
0.6%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
68.2%
Unemployment Rate
3.3%
+0.0 pp vs. state
Work from Home
8.1%
Self-Employed
2.9%
Government Workers
16.4%
Private For-Profit
80.7%
Industry
Edu/Health
31.9%
Retail
18.4%
Manufacturing
12.8%
Construction
6.5%
Finance
6.3%
Prof. Services
5.3%
Public Admin
5.2%
Transportation
4.2%
Wholesale
3.0%
Arts/Entmt.
2.4%
Information
0.8%
Agriculture
0.3%
Occupation
Management
44.3%
Sales
20.7%
Production
17.3%
Food Prep
9.8%
Construction
8.0%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
17.9 min
Drove Alone
83.1%
Carpool
7.2%
Public Transit
0.0%
Work from Home
8.1%
Walked
0.9%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
8,509
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
47.7%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
16.4%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
5.4%
5–9
5.3%
10–14
5.5%
15–19
5.1%
20–24
8.5%
25–34
13.3%
35–44
13.4%
45–54
10.4%
55–64
5.4%
65–74
8.3%
75–84
9.5%
85+
6.0%
Under 18: 20.4%
Working age (18–64): 79.6%
65 and over: 19.3%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
3.2%
Naturalized Citizen
86.2%
Speaks English Less Than Very Well
2.2%
Foreign-Born Origin
Asia
80.6%
Europe
16.6%
Latin America
2.8%
Veterans & Disability
Veteran
6.4%
With a Disability
11.3%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
95.6%
Uninsured
4.4%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
88.2%
Has a Computer
93.5%
Same House 1 Year Ago
89.8%
Moved from Abroad
0.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023