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Pleasanton city, California

City

Population: 77,500 (2023 estimate)

Located in California , California

Census Bureau data for Pleasanton city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Pleasanton city

What is the median household income in Pleasanton city?
The median household income in Pleasanton city is $186,206 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Pleasanton city?
The poverty rate in Pleasanton city is 2.8% (U.S. Census Bureau ACS 2023).
What is the median home value in Pleasanton city?
$1,432,300 (U.S. Census Bureau ACS 2023).
What is the average rent in Pleasanton city?
The median gross rent in Pleasanton city is $3,017 per month (U.S. Census Bureau ACS 2023).
What percentage of Pleasanton city residents have a college degree?
68.7% of adults in Pleasanton city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
77,500
Median Income
$186,206
Median Home Value
$1,432,300
Poverty Rate
2.8%
Unemployment (ACS 2023)
4.8%
Median Age
42.0 yrs
Since 2019 Median Income: +$29,806 (+19.1%) Home Value: +$445,500 (+45.1%) Poverty Rate: -0.3 pp (-9.7%) Bachelor's+: +3.8 pp (+5.9%) Unemployment: +1.7 pp (+54.8%)

Demographics

Total Population 77,500
Median Age 42.0
Female 50.3%
Race & Ethnicity
Hispanic or Latino 12.7% White (non-Hisp.) 38.8% Black 1.7% Asian 41.9% Two or More 9.3% Other 4.3%
Asian Subgroups (% of total pop.)
Indian
21.1%
Chinese
12.0%
Korean
3.4%
Filipino
2.2%
Vietnamese
0.9%
Japanese
0.5%
Hispanic Subgroups (% of total pop.)
Mexican
8.1%
Puerto Rican
0.9%
Cuban
0.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $186,206 ±$7,980
+$89,872 vs. state
Per Capita Income $246,363
Median Family Income $218,202
Poverty Rate 2.8%
-5.6 pp vs. state
Child Poverty Rate 3.5%
Working-Age Poverty Rate
SNAP Recipients 3.1%
Social Security Income
Retirement Income 23.0%
Household Income Distribution
< $10k
1.9%
$10–15k
1.9%
$15–25k
2.6%
$25–35k
3.1%
$35–50k
3.9%
$50–75k
6.1%
$75–100k
6.3%
$100–150k
13.9%
$150–200k
14.5%
$200k+
45.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 28,663
Owner-Occupied 67.1%
Renter-Occupied 32.9%
Vacancy Rate 3.7%
Median Home Value $1,432,300
+$736,900 vs. state
Median Gross Rent $3,017
Owner Cost Burden (30%+) 22.8%
Renter Cost Burden (30%+) 41.9%
Home Value Distribution
< $50k
0.6%
$50–100k
0.4%
$100–200k
1.1%
$200–300k
1.0%
$300–500k
2.0%
$500k–$1M
12.9%
$1M+
81.8%
Gross Rent Distribution
< $500
2.2%
$500–1k
2.3%
$1–1.5k
9.3%
$1.5–2k
4.8%
$2–2.5k
11.2%
$2.5–3.5k
19.5%
$3.5k+
50.6%
Vehicle Availability
No vehicle
4.3%
1 vehicle
27.5%
2 vehicles
41.7%
3+
26.5%
Housing Type
Single-fam. det.
60.7%
Single-fam. att.
11.7%
2–4 units
0.7%
5–19 units
3.9%
20+ units
13.3%
Mobile home
1.6%
Housing Age
Pre-1940
1.3%
1940–1969
1.3%
1970–1999
20.3%
2000–2009
9.4%
2010+
9.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 96.2%
Bachelor's or Higher 68.7%
+32.2 pp vs. state
Graduate Degree 32.5%
Some College / Associate 11.9%
Less Than High School 2.5%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 65.0%
Unemployment Rate 4.8%
-1.6 pp vs. state
Work from Home 26.3%
Self-Employed 4.5%
Government Workers 11.2%
Private For-Profit 84.1%
Industry
Prof. Services
26.4%
Edu/Health
19.5%
Manufacturing
12.8%
Retail
7.9%
Finance
7.4%
Arts/Entmt.
7.4%
Information
4.6%
Construction
3.0%
Public Admin
2.9%
Transportation
2.6%
Wholesale
2.6%
Agriculture
0.4%
Occupation
Management
69.1%
Sales
16.4%
Food Prep
8.8%
Production
3.2%
Construction
2.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 34.0 min
Drove Alone 55.8%
Carpool 6.1%
Public Transit 7.0%
Work from Home 26.3%
Walked 1.8%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 27,613
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 67.1%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 33.8%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
4.4%
5–9
5.9%
10–14
8.3%
15–19
6.5%
20–24
4.0%
25–34
9.8%
35–44
15.3%
45–54
16.3%
55–64
7.0%
65–74
6.1%
75–84
9.1%
85+
5.5%
Under 18: 23.3% Working age (18–64): 76.7% 65 and over: 16.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 35.9%
Naturalized Citizen 50.8%
Speaks English Less Than Very Well 12.9%
Foreign-Born Origin
Asia
78.7%
Latin America
10.2%
Europe
7.3%
Africa
1.7%

Veterans & Disability

Veteran 3.3%
With a Disability 8.3%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 97.7%
Uninsured 2.3%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 97.5%
Has a Computer 98.9%
Same House 1 Year Ago 88.1%
Moved from Abroad 1.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

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