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Portage city, Wisconsin

City

Population: 10,374 (2023 estimate)

Located in Wisconsin , Wisconsin

Census Bureau data for Portage city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Portage city

What is the median household income in Portage city?
The median household income in Portage city is $62,785 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Portage city?
The poverty rate in Portage city is 9.0% (U.S. Census Bureau ACS 2023).
What is the median home value in Portage city?
$187,300 (U.S. Census Bureau ACS 2023).
What is the average rent in Portage city?
The median gross rent in Portage city is $963 per month (U.S. Census Bureau ACS 2023).
What percentage of Portage city residents have a college degree?
17.7% of adults in Portage city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
10,374
Median Income
$62,785
Median Home Value
$187,300
Poverty Rate
9.0%
Unemployment (ACS 2023)
5.3%
Median Age
36.0 yrs
Since 2019 Median Income: +$17,337 (+38.1%) Home Value: +$62,100 (+49.6%) Poverty Rate: -1.2 pp (-11.8%) Bachelor's+: +1.7 pp (+10.6%) Unemployment: -0.5 pp (-8.6%)

Demographics

Total Population 10,374
Median Age 36.0
Female 47.9%
Race & Ethnicity
Hispanic or Latino 6.2% White (non-Hisp.) 85.6% Black 5.3% Asian 0.7% Two or More 4.3% Other 2.0%
Asian Subgroups (% of total pop.)
Filipino
0.4%
Korean
0.2%
Vietnamese
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
3.6%
Puerto Rican
1.0%
Cuban
0.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $62,785 ±$5,945
-$12,885 vs. state
Per Capita Income $78,629
Median Family Income $74,570
Poverty Rate 9.0%
+2.4 pp vs. state
Child Poverty Rate 17.4%
Working-Age Poverty Rate
SNAP Recipients 16.3%
Social Security Income
Retirement Income 20.6%
Household Income Distribution
< $10k
6.8%
$10–15k
4.5%
$15–25k
6.6%
$25–35k
9.6%
$35–50k
14.7%
$50–75k
17.8%
$75–100k
13.8%
$100–150k
15.1%
$150–200k
7.2%
$200k+
3.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 4,333
Owner-Occupied 57.1%
Renter-Occupied 42.9%
Vacancy Rate 4.2%
Median Home Value $187,300
-$60,100 vs. state
Median Gross Rent $963
Owner Cost Burden (30%+) 24.8%
Renter Cost Burden (30%+) 29.2%
Home Value Distribution
< $50k
8.0%
$50–100k
4.7%
$100–200k
17.0%
$200–300k
26.0%
$300–500k
17.6%
$500k–$1M
0.6%
Gross Rent Distribution
< $500
4.3%
$500–1k
50.0%
$1–1.5k
40.5%
$1.5–2k
4.0%
$2–2.5k
0.5%
$3.5k+
0.7%
Vehicle Availability
No vehicle
5.7%
1 vehicle
37.1%
2 vehicles
38.3%
3+
18.9%
Housing Type
Single-fam. det.
54.7%
Single-fam. att.
3.2%
2–4 units
10.7%
5–19 units
4.0%
20+ units
7.9%
Mobile home
3.3%
Housing Age
Pre-1940
21.4%
1940–1969
7.0%
1970–1999
10.8%
2000–2009
10.5%
2010+
3.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 90.0%
Bachelor's or Higher 17.7%
-15.1 pp vs. state
Graduate Degree 8.2%
Some College / Associate 24.9%
Less Than High School 2.4%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 61.6%
Unemployment Rate 5.3%
+2.0 pp vs. state
Work from Home 5.0%
Self-Employed 4.0%
Government Workers 11.9%
Private For-Profit 84.1%
Industry
Edu/Health
21.4%
Manufacturing
20.1%
Retail
14.2%
Prof. Services
8.4%
Arts/Entmt.
8.4%
Public Admin
5.1%
Finance
4.9%
Construction
4.0%
Transportation
4.0%
Wholesale
2.2%
Information
1.2%
Occupation
Management
30.0%
Production
24.0%
Sales
18.8%
Food Prep
18.3%
Construction
9.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 24.3 min
Drove Alone 81.9%
Carpool 8.2%
Public Transit 0.1%
Work from Home 5.0%
Walked 2.8%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 4,149
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 37.2%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 15.5%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
6.4%
5–9
4.3%
10–14
5.3%
15–19
5.2%
20–24
8.8%
25–34
15.9%
35–44
17.2%
45–54
10.4%
55–64
6.8%
65–74
6.3%
75–84
7.2%
85+
4.2%
Under 18: 19.1% Working age (18–64): 80.9% 65 and over: 13.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 4.2%
Naturalized Citizen 71.4%
Speaks English Less Than Very Well 1.1%
Foreign-Born Origin
Latin America
44.8%
Europe
31.1%
Asia
13.0%
Africa
2.3%

Veterans & Disability

Veteran 7.2%
With a Disability 17.3%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 94.6%
Uninsured 5.4%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 88.5%
Has a Computer 93.2%
Same House 1 Year Ago 83.7%
Moved from Abroad 0.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

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