Census Bureau data for Poway city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — Poway city
- What is the median household income in Poway city?
- The median household income in Poway city is $143,825 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in Poway city?
- The poverty rate in Poway city is 2.7% (U.S. Census Bureau ACS 2023).
- What is the median home value in Poway city?
- $971,500 (U.S. Census Bureau ACS 2023).
- What is the average rent in Poway city?
- The median gross rent in Poway city is $2,261 per month (U.S. Census Bureau ACS 2023).
- What percentage of Poway city residents have a college degree?
- 53.4% of adults in Poway city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
48,515
Median Income
$143,825
Median Home Value
$971,500
Poverty Rate
2.7%
Unemployment (ACS 2023)
5.3%
Median Age
41.0 yrs
Since 2019
Median Income:
+$35,923 (+33.3%)
Home Value:
+$285,100 (+41.5%)
Poverty Rate:
-0.9 pp (-25%)
Bachelor's+:
+5.2 pp (+10.8%)
Unemployment:
-0.3 pp (-5.4%)
Demographics
Total Population
48,515
Median Age
41.0
Female
48.5%
Race & Ethnicity
Hispanic or Latino 16.8%
White (non-Hisp.) 59.6%
Black 2.8%
Asian 13.4%
Two or More 13.4%
Other 6.8%
Asian Subgroups (% of total pop.)
Filipino
4.0%
Vietnamese
2.6%
Chinese
2.3%
Indian
1.5%
Japanese
1.0%
Korean
0.9%
Hispanic Subgroups (% of total pop.)
Mexican
14.0%
Puerto Rican
0.6%
Cuban
0.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$143,825
±$8,651
+$47,491 vs. state
Per Capita Income
$175,826
Median Family Income
$157,216
Poverty Rate
2.7%
-5.7 pp vs. state
Child Poverty Rate
4.4%
Working-Age Poverty Rate
—
SNAP Recipients
5.5%
Social Security Income
—
Retirement Income
29.4%
Household Income Distribution
< $10k
2.5%
$10–15k
0.6%
$15–25k
2.6%
$25–35k
3.1%
$35–50k
6.1%
$50–75k
10.3%
$75–100k
10.6%
$100–150k
15.6%
$150–200k
15.2%
$200k+
33.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
16,969
Owner-Occupied
75.7%
Renter-Occupied
24.3%
Vacancy Rate
3.3%
Median Home Value
$971,500
+$276,100 vs. state
Median Gross Rent
$2,261
Owner Cost Burden (30%+)
24.2%
Renter Cost Burden (30%+)
46.3%
Home Value Distribution
< $50k
1.5%
$50–100k
1.6%
$100–200k
1.0%
$200–300k
0.8%
$300–500k
4.8%
$500k–$1M
42.2%
$1M+
46.8%
Gross Rent Distribution
< $500
2.5%
$500–1k
8.2%
$1–1.5k
10.0%
$1.5–2k
17.1%
$2–2.5k
23.5%
$2.5–3.5k
9.4%
$3.5k+
29.4%
Vehicle Availability
No vehicle
2.6%
1 vehicle
20.1%
2 vehicles
40.8%
3+
36.6%
Housing Type
Single-fam. det.
77.1%
Single-fam. att.
4.6%
2–4 units
0.6%
5–19 units
3.2%
20+ units
6.8%
Mobile home
3.7%
Housing Age
Pre-1940
0.8%
1940–1969
1.1%
1970–1999
36.9%
2000–2009
8.9%
2010+
1.8%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
93.8%
Bachelor's or Higher
53.4%
+16.9 pp vs. state
Graduate Degree
22.1%
Some College / Associate
18.1%
Less Than High School
3.3%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
63.2%
Unemployment Rate
5.3%
-1.1 pp vs. state
Work from Home
20.2%
Self-Employed
6.9%
Government Workers
16.1%
Private For-Profit
76.9%
Industry
Edu/Health
25.7%
Prof. Services
19.6%
Manufacturing
11.4%
Retail
8.1%
Arts/Entmt.
6.6%
Finance
6.0%
Construction
5.1%
Public Admin
4.6%
Transportation
3.4%
Information
2.7%
Wholesale
1.6%
Agriculture
0.3%
Occupation
Management
60.2%
Sales
16.6%
Food Prep
13.2%
Production
5.1%
Construction
4.8%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
24.6 min
Drove Alone
66.9%
Carpool
8.1%
Public Transit
1.0%
Work from Home
20.2%
Walked
1.9%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
16,403
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
65.6%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
26.0%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
5.6%
5–9
7.8%
10–14
6.2%
15–19
5.7%
20–24
3.9%
25–34
11.2%
35–44
13.5%
45–54
12.2%
55–64
7.1%
65–74
7.7%
75–84
11.6%
85+
5.5%
Under 18: 22.9%
Working age (18–64): 77.1%
65 and over: 19.0%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
17.8%
Naturalized Citizen
64.0%
Speaks English Less Than Very Well
9.3%
Foreign-Born Origin
Asia
56.8%
Latin America
27.4%
Europe
9.5%
Africa
2.4%
Veterans & Disability
Veteran
9.7%
With a Disability
9.6%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
96.6%
Uninsured
3.4%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
94.7%
Has a Computer
98.4%
Same House 1 Year Ago
91.8%
Moved from Abroad
0.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023