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Prescott city, Wisconsin

City

Population: 4,376 (2023 estimate)

Located in Wisconsin , Wisconsin

Census Bureau data for Prescott city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Prescott city

What is the median household income in Prescott city?
The median household income in Prescott city is $82,730 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Prescott city?
The poverty rate in Prescott city is 1.4% (U.S. Census Bureau ACS 2023).
What is the median home value in Prescott city?
$282,100 (U.S. Census Bureau ACS 2023).
What is the average rent in Prescott city?
The median gross rent in Prescott city is $1,284 per month (U.S. Census Bureau ACS 2023).
What percentage of Prescott city residents have a college degree?
30.4% of adults in Prescott city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
4,376
Median Income
$82,730
Median Home Value
$282,100
Poverty Rate
1.4%
Unemployment (ACS 2023)
2.0%
Median Age
38.0 yrs
Since 2019 Median Income: +$7,127 (+9.4%) Home Value: +$95,600 (+51.3%) Poverty Rate: -4.7 pp (-77%) Bachelor's+: +9.8 pp (+47.6%) Unemployment: +1.5 pp (+300%)

Demographics

Total Population 4,376
Median Age 38.0
Female 49.8%
Race & Ethnicity
Hispanic or Latino 5.0% White (non-Hisp.) 85.9% Asian 2.9% Two or More 6.5% Other 3.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $82,730 ±$18,887
+$7,060 vs. state
Per Capita Income $94,817
Median Family Income $93,571
Poverty Rate 1.4%
-5.2 pp vs. state
Child Poverty Rate 0.0%
Working-Age Poverty Rate
SNAP Recipients 1.8%
Social Security Income
Retirement Income 26.1%
Household Income Distribution
< $10k
1.0%
$10–15k
1.0%
$15–25k
6.8%
$25–35k
2.9%
$35–50k
14.7%
$50–75k
16.4%
$75–100k
15.2%
$100–150k
28.2%
$150–200k
9.1%
$200k+
4.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 2,088
Owner-Occupied 71.1%
Renter-Occupied 28.9%
Vacancy Rate 9.5%
Median Home Value $282,100
+$34,700 vs. state
Median Gross Rent $1,284
Owner Cost Burden (30%+) 10.5%
Renter Cost Burden (30%+) 45.4%
Home Value Distribution
< $50k
1.0%
$50–100k
3.0%
$100–200k
6.3%
$200–300k
38.5%
$300–500k
35.9%
$500k–$1M
4.2%
Gross Rent Distribution
< $500
5.9%
$500–1k
14.3%
$1–1.5k
59.9%
$1.5–2k
17.4%
$2–2.5k
2.5%
Vehicle Availability
No vehicle
5.0%
1 vehicle
26.0%
2 vehicles
52.1%
3+
16.8%
Housing Type
Single-fam. det.
61.9%
Single-fam. att.
4.7%
2–4 units
8.3%
5–19 units
9.3%
20+ units
1.5%
Mobile home
4.2%
Housing Age
Pre-1940
11.1%
1940–1969
1.6%
1970–1999
14.1%
2000–2009
15.2%
2010+
1.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 93.8%
Bachelor's or Higher 30.4%
-2.4 pp vs. state
Graduate Degree 10.0%
Some College / Associate 19.2%
Less Than High School 0.2%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 68.8%
Unemployment Rate 2.0%
-1.3 pp vs. state
Work from Home 15.7%
Self-Employed 5.7%
Government Workers 8.0%
Private For-Profit 86.3%
Industry
Edu/Health
23.6%
Construction
14.8%
Manufacturing
13.2%
Retail
12.6%
Arts/Entmt.
8.4%
Finance
7.9%
Prof. Services
6.9%
Transportation
5.4%
Public Admin
2.2%
Wholesale
1.9%
Information
0.7%
Occupation
Management
35.7%
Food Prep
23.5%
Sales
14.5%
Construction
13.6%
Production
12.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 23.6 min
Drove Alone 70.5%
Carpool 7.6%
Public Transit 0.0%
Work from Home 15.7%
Walked 5.1%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 1,889
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 48.7%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 15.9%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
7.2%
5–9
4.9%
10–14
4.5%
15–19
6.0%
20–24
5.0%
25–34
16.5%
35–44
11.7%
45–54
10.1%
55–64
6.3%
65–74
8.3%
75–84
11.8%
85+
5.8%
Under 18: 20.9% Working age (18–64): 79.1% 65 and over: 19.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 2.2%
Naturalized Citizen 100.0%
Speaks English Less Than Very Well 0.0%
Foreign-Born Origin
Europe
70.8%
Asia
18.8%
Latin America
10.4%

Veterans & Disability

Veteran 5.3%
With a Disability 8.7%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 97.8%
Uninsured 2.2%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 92.0%
Has a Computer 94.0%
Same House 1 Year Ago 87.9%
Moved from Abroad 0.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

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