Census Bureau data for Rolla city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — Rolla city
- What is the median household income in Rolla city?
- The median household income in Rolla city is $42,518 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in Rolla city?
- The poverty rate in Rolla city is 10.6% (U.S. Census Bureau ACS 2023).
- What is the median home value in Rolla city?
- $177,400 (U.S. Census Bureau ACS 2023).
- What is the average rent in Rolla city?
- The median gross rent in Rolla city is $790 per month (U.S. Census Bureau ACS 2023).
- What percentage of Rolla city residents have a college degree?
- 35.5% of adults in Rolla city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
20,144
Median Income
$42,518
Median Home Value
$177,400
Poverty Rate
10.6%
Unemployment (ACS 2023)
5.4%
Median Age
27.0 yrs
Since 2019
Median Income:
+$4,918 (+13.1%)
Home Value:
+$46,300 (+35.3%)
Poverty Rate:
-4.8 pp (-31.2%)
Bachelor's+:
-0.3 pp (-0.8%)
Unemployment:
-0.2 pp (-3.6%)
Demographics
Total Population
20,144
Median Age
27.0
Female
45.6%
Race & Ethnicity
Hispanic or Latino 3.7%
White (non-Hisp.) 81.8%
Black 3.5%
Asian 6.1%
Two or More 6.0%
Other 1.0%
Asian Subgroups (% of total pop.)
Chinese
3.7%
Indian
0.6%
Vietnamese
0.3%
Filipino
0.1%
Korean
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
1.5%
Cuban
0.2%
Puerto Rican
0.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$42,518
±$5,877
-$26,402 vs. state
Per Capita Income
$55,840
Median Family Income
$63,668
Poverty Rate
10.6%
+2.2 pp vs. state
Child Poverty Rate
15.5%
Working-Age Poverty Rate
—
SNAP Recipients
14.4%
Social Security Income
—
Retirement Income
23.8%
Household Income Distribution
< $10k
10.7%
$10–15k
7.9%
$15–25k
12.6%
$25–35k
14.2%
$35–50k
9.1%
$50–75k
17.8%
$75–100k
11.6%
$100–150k
10.5%
$150–200k
3.0%
$200k+
2.6%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
9,231
Owner-Occupied
40.8%
Renter-Occupied
59.2%
Vacancy Rate
12.6%
Median Home Value
$177,400
-$38,200 vs. state
Median Gross Rent
$790
Owner Cost Burden (30%+)
8.3%
Renter Cost Burden (30%+)
43.3%
Home Value Distribution
< $50k
4.7%
$50–100k
12.6%
$100–200k
23.0%
$200–300k
29.9%
$300–500k
10.5%
$500k–$1M
2.0%
Gross Rent Distribution
< $500
12.5%
$500–1k
65.3%
$1–1.5k
18.3%
$1.5–2k
3.8%
$3.5k+
0.1%
Vehicle Availability
No vehicle
9.7%
1 vehicle
45.4%
2 vehicles
31.8%
3+
13.0%
Housing Type
Single-fam. det.
48.1%
Single-fam. att.
3.7%
2–4 units
5.9%
5–19 units
7.3%
20+ units
10.2%
Mobile home
1.6%
Housing Age
Pre-1940
3.5%
1940–1969
5.7%
1970–1999
17.2%
2000–2009
14.2%
2010+
15.3%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
93.2%
Bachelor's or Higher
35.5%
+3.6 pp vs. state
Graduate Degree
17.8%
Some College / Associate
23.4%
Less Than High School
2.2%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
50.4%
Unemployment Rate
5.4%
+1.3 pp vs. state
Work from Home
5.4%
Self-Employed
3.2%
Government Workers
24.8%
Private For-Profit
71.7%
Industry
Edu/Health
37.2%
Retail
14.4%
Arts/Entmt.
12.6%
Manufacturing
10.0%
Public Admin
6.7%
Prof. Services
4.8%
Construction
3.3%
Transportation
3.2%
Agriculture
1.7%
Finance
1.6%
Wholesale
1.0%
Information
0.3%
Occupation
Management
44.2%
Sales
20.4%
Food Prep
19.4%
Production
13.6%
Construction
2.4%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
14.2 min
Drove Alone
73.5%
Carpool
14.1%
Public Transit
0.2%
Work from Home
5.4%
Walked
4.6%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
8,064
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
29.9%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
10.9%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
4.8%
5–9
4.7%
10–14
5.7%
15–19
12.1%
20–24
18.9%
25–34
14.9%
35–44
9.7%
45–54
7.3%
55–64
3.2%
65–74
4.5%
75–84
7.4%
85+
4.3%
Under 18: 18.7%
Working age (18–64): 81.3%
65 and over: 14.1%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
7.7%
Naturalized Citizen
25.3%
Speaks English Less Than Very Well
3.4%
Foreign-Born Origin
Asia
69.3%
Africa
14.8%
Europe
10.8%
Latin America
4.7%
Veterans & Disability
Veteran
6.8%
With a Disability
15.4%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
92.1%
Uninsured
7.9%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
88.3%
Has a Computer
91.9%
Same House 1 Year Ago
72.7%
Moved from Abroad
0.6%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023