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Vista city, California

City

Population: 98,646 (2023 estimate)

Located in California , California

Census Bureau data for Vista city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Vista city

What is the median household income in Vista city?
The median household income in Vista city is $91,854 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Vista city?
The poverty rate in Vista city is 7.1% (U.S. Census Bureau ACS 2023).
What is the median home value in Vista city?
$674,400 (U.S. Census Bureau ACS 2023).
What is the average rent in Vista city?
The median gross rent in Vista city is $2,148 per month (U.S. Census Bureau ACS 2023).
What percentage of Vista city residents have a college degree?
27.2% of adults in Vista city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
98,646
Median Income
$91,854
Median Home Value
$674,400
Poverty Rate
7.1%
Unemployment (ACS 2023)
6.4%
Median Age
34.0 yrs
Since 2019 Median Income: +$19,729 (+27.4%) Home Value: +$193,500 (+40.2%) Poverty Rate: -1.1 pp (-13.4%) Bachelor's+: +3.3 pp (+13.8%) Unemployment: +2.0 pp (+45.5%)

Demographics

Total Population 98,646
Median Age 34.0
Female 49.7%
Race & Ethnicity
Hispanic or Latino 49.7% White (non-Hisp.) 36.7% Black 2.8% Asian 5.2% Two or More 27.8% Other 11.7%
Asian Subgroups (% of total pop.)
Filipino
1.9%
Vietnamese
0.9%
Chinese
0.7%
Japanese
0.5%
Indian
0.4%
Korean
0.3%
Hispanic Subgroups (% of total pop.)
Mexican
45.6%
Puerto Rican
0.8%
Cuban
0.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $91,854 ±$4,253
-$4,480 vs. state
Per Capita Income $117,372
Median Family Income $99,863
Poverty Rate 7.1%
-1.3 pp vs. state
Child Poverty Rate 10.4%
Working-Age Poverty Rate
SNAP Recipients 7.6%
Social Security Income
Retirement Income 21.2%
Household Income Distribution
< $10k
2.7%
$10–15k
1.6%
$15–25k
4.5%
$25–35k
6.5%
$35–50k
9.2%
$50–75k
16.0%
$75–100k
13.8%
$100–150k
20.4%
$150–200k
9.9%
$200k+
15.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 32,589
Owner-Occupied 49.2%
Renter-Occupied 50.8%
Vacancy Rate 3.9%
Median Home Value $674,400
-$21,000 vs. state
Median Gross Rent $2,148
Owner Cost Burden (30%+) 28.7%
Renter Cost Burden (30%+) 45.8%
Home Value Distribution
< $50k
2.2%
$50–100k
3.2%
$100–200k
1.1%
$200–300k
2.8%
$300–500k
13.2%
$500k–$1M
64.7%
$1M+
11.5%
Gross Rent Distribution
< $500
0.8%
$500–1k
3.3%
$1–1.5k
9.8%
$1.5–2k
27.5%
$2–2.5k
29.0%
$2.5–3.5k
16.7%
$3.5k+
12.9%
Vehicle Availability
No vehicle
4.4%
1 vehicle
26.7%
2 vehicles
41.6%
3+
27.2%
Housing Type
Single-fam. det.
48.9%
Single-fam. att.
8.0%
2–4 units
1.2%
5–19 units
8.2%
20+ units
11.4%
Mobile home
5.7%
Housing Age
Pre-1940
1.1%
1940–1969
1.8%
1970–1999
18.3%
2000–2009
6.1%
2010+
6.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 81.3%
Bachelor's or Higher 27.2%
-9.3 pp vs. state
Graduate Degree 8.9%
Some College / Associate 23.4%
Less Than High School 12.0%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 68.4%
Unemployment Rate 6.4%
+0.0 pp vs. state
Work from Home 13.2%
Self-Employed 8.2%
Government Workers 9.8%
Private For-Profit 81.8%
Industry
Edu/Health
18.4%
Prof. Services
13.8%
Manufacturing
11.7%
Retail
11.6%
Construction
10.6%
Arts/Entmt.
10.6%
Finance
4.4%
Transportation
4.1%
Public Admin
2.3%
Wholesale
2.3%
Agriculture
2.1%
Information
2.0%
Occupation
Management
32.0%
Food Prep
21.2%
Sales
20.9%
Production
13.3%
Construction
12.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 26.6 min
Drove Alone 75.7%
Carpool 7.4%
Public Transit 1.0%
Work from Home 13.2%
Walked 1.0%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 31,321
Avg. Household Size 3.00
Avg. Family Size
Married-Couple Households 49.1%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 20.9%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
6.2%
5–9
6.6%
10–14
7.3%
15–19
7.2%
20–24
7.2%
25–34
15.6%
35–44
15.1%
45–54
12.7%
55–64
5.2%
65–74
4.4%
75–84
7.6%
85+
3.5%
Under 18: 24.6% Working age (18–64): 75.4% 65 and over: 12.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 23.1%
Naturalized Citizen 50.3%
Speaks English Less Than Very Well 14.8%
Foreign-Born Origin
Latin America
76.6%
Asia
14.4%
Europe
4.7%
Africa
1.5%

Veterans & Disability

Veteran 6.8%
With a Disability 8.2%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 87.9%
Uninsured 12.1%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 94.2%
Has a Computer 97.6%
Same House 1 Year Ago 88.7%
Moved from Abroad 0.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

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