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Waterloo city, Wisconsin

City

Population: 3,542 (2023 estimate)

Located in Wisconsin , Wisconsin

Census Bureau data for Waterloo city from the American Community Survey. "Cities" in Census data include incorporated places, towns, villages, and census-designated places (CDPs) — all places where the Census collects community-level estimates.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Waterloo city

What is the median household income in Waterloo city?
The median household income in Waterloo city is $78,103 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Waterloo city?
The poverty rate in Waterloo city is 20.2% (U.S. Census Bureau ACS 2023).
What is the median home value in Waterloo city?
$219,100 (U.S. Census Bureau ACS 2023).
What is the average rent in Waterloo city?
The median gross rent in Waterloo city is $974 per month (U.S. Census Bureau ACS 2023).
What percentage of Waterloo city residents have a college degree?
23.9% of adults in Waterloo city hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
3,542
Median Income
$78,103
Median Home Value
$219,100
Poverty Rate
20.2%
Unemployment (ACS 2023)
0.6%
Median Age
38.0 yrs
Since 2019 Median Income: +$2,665 (+3.5%) Home Value: +$57,600 (+35.7%) Poverty Rate: +12.5 pp (+162.3%) Bachelor's+: -8.3 pp (-25.8%) Unemployment: -4.7 pp (-88.7%)

Demographics

Total Population 3,542
Median Age 38.0
Female 50.7%
Race & Ethnicity
Hispanic or Latino 19.1% White (non-Hisp.) 78.7% Asian 0.8% Two or More 13.5% Other 0.7%
Hispanic Subgroups (% of total pop.)
Mexican
15.9%
Puerto Rican
2.1%
Cuban
1.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $78,103 ±$21,369
+$2,433 vs. state
Per Capita Income $93,074
Median Family Income $93,696
Poverty Rate 20.2%
+13.6 pp vs. state
Child Poverty Rate 29.5%
Working-Age Poverty Rate
SNAP Recipients 3.3%
Social Security Income
Retirement Income 17.9%
Household Income Distribution
< $10k
9.9%
$10–15k
4.4%
$15–25k
1.1%
$25–35k
7.2%
$35–50k
5.6%
$50–75k
17.9%
$75–100k
13.1%
$100–150k
26.5%
$150–200k
11.1%
$200k+
3.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 1,620
Owner-Occupied 65.7%
Renter-Occupied 34.3%
Vacancy Rate 3.7%
Median Home Value $219,100
-$28,300 vs. state
Median Gross Rent $974
Owner Cost Burden (30%+) 12.9%
Renter Cost Burden (30%+) 42.6%
Home Value Distribution
< $50k
5.2%
$100–200k
9.5%
$200–300k
46.4%
$300–500k
12.0%
$500k–$1M
5.1%
Vehicle Availability
No vehicle
3.2%
1 vehicle
38.8%
2 vehicles
35.3%
3+
22.8%
Housing Type
Single-fam. det.
63.0%
Single-fam. att.
5.8%
2–4 units
8.8%
5–19 units
12.2%
20+ units
1.5%
Mobile home
2.3%
Housing Age
Pre-1940
36.7%
1940–1969
4.1%
1970–1999
7.5%
2000–2009
3.3%
2010+
4.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 90.4%
Bachelor's or Higher 23.9%
-8.9 pp vs. state
Graduate Degree 4.4%
Some College / Associate 21.6%
Less Than High School 8.1%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 70.5%
Unemployment Rate 0.6%
-2.7 pp vs. state
Work from Home 14.1%
Self-Employed 1.7%
Government Workers 10.8%
Private For-Profit 87.5%
Industry
Manufacturing
18.4%
Edu/Health
13.6%
Prof. Services
13.0%
Construction
9.8%
Wholesale
9.4%
Retail
7.3%
Agriculture
7.3%
Finance
6.7%
Arts/Entmt.
5.3%
Transportation
3.3%
Information
3.1%
Public Admin
0.6%
Occupation
Management
30.5%
Production
27.6%
Construction
16.1%
Sales
12.9%
Food Prep
12.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 28.7 min
Drove Alone 80.9%
Carpool 4.1%
Public Transit 0.0%
Work from Home 14.1%
Walked 0.0%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 1,560
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 37.1%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 8.9%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
3.9%
5–9
6.7%
10–14
5.6%
15–19
4.7%
20–24
9.0%
25–34
14.1%
35–44
12.6%
45–54
12.0%
55–64
8.2%
65–74
7.7%
75–84
8.9%
85+
3.9%
Under 18: 20.3% Working age (18–64): 79.7% 65 and over: 15.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 5.1%
Naturalized Citizen 21.7%
Speaks English Less Than Very Well 4.1%

Veterans & Disability

Veteran 6.6%
With a Disability 10.0%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 91.6%
Uninsured 8.4%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 88.9%
Has a Computer 94.5%
Same House 1 Year Ago 90.9%
Moved from Abroad 0.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

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