County-level Census Bureau data covering income, housing, demographics, education, employment, and more. Counties are the primary administrative division in the U.S. and the most common unit for comparing local conditions across a state.
Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).
Quick Facts — Portage County
- What is the median household income in Portage County?
- The median household income in Portage County is $73,284 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
- What is the poverty rate in Portage County?
- The poverty rate in Portage County is 5.1% (U.S. Census Bureau ACS 2023).
- What is the median home value in Portage County?
- $230,400 (U.S. Census Bureau ACS 2023).
- What is the average rent in Portage County?
- The median gross rent in Portage County is $903 per month (U.S. Census Bureau ACS 2023).
- What percentage of Portage County residents have a college degree?
- 33.7% of adults in Portage County hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
70,375
Median Income
$73,284
Median Home Value
$230,400
Poverty Rate
5.1%
Unemployment (ACS 2023)
3.2%
Median Age
38.0 yrs
Since 2019
Median Income:
+$14,431 (+24.5%)
Home Value:
+$62,300 (+37.1%)
Poverty Rate:
-0.5 pp (-8.9%)
Bachelor's+:
+0.8 pp (+2.4%)
Unemployment:
-0.1 pp (-3%)
Demographics
Total Population
70,375
Median Age
38.0
Female
48.9%
Race & Ethnicity
Hispanic or Latino 3.9%
White (non-Hisp.) 89.5%
Black 0.8%
Asian 2.8%
Two or More 3.8%
Other 1.8%
Asian Subgroups (% of total pop.)
Indian
0.3%
Chinese
0.2%
Vietnamese
0.2%
Filipino
0.1%
Korean
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
2.8%
Puerto Rican
0.2%
Cuban
0.2%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Income & Poverty
Median Household Income
$73,284
±$2,229
-$2,386 vs. state
Per Capita Income
$90,561
Median Family Income
$96,678
Poverty Rate
5.1%
-1.5 pp vs. state
Child Poverty Rate
8.7%
Working-Age Poverty Rate
—
SNAP Recipients
7.7%
Social Security Income
—
Retirement Income
28.0%
Household Income Distribution
< $10k
3.5%
$10–15k
2.5%
$15–25k
6.8%
$25–35k
7.4%
$35–50k
12.9%
$50–75k
18.0%
$75–100k
14.4%
$100–150k
19.2%
$150–200k
8.3%
$200k+
7.0%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Housing
Total Housing Units
31,496
Owner-Occupied
69.3%
Renter-Occupied
30.7%
Vacancy Rate
5.9%
Median Home Value
$230,400
-$17,000 vs. state
Median Gross Rent
$903
Owner Cost Burden (30%+)
13.7%
Renter Cost Burden (30%+)
32.9%
Home Value Distribution
< $50k
4.8%
$50–100k
4.8%
$100–200k
12.1%
$200–300k
32.4%
$300–500k
20.8%
$500k–$1M
6.4%
$1M+
1.1%
Gross Rent Distribution
< $500
4.9%
$500–1k
58.8%
$1–1.5k
30.5%
$1.5–2k
4.1%
$2–2.5k
1.2%
$2.5–3.5k
0.2%
$3.5k+
0.3%
Vehicle Availability
No vehicle
4.2%
1 vehicle
31.4%
2 vehicles
39.1%
3+
25.2%
Housing Type
Single-fam. det.
68.7%
Single-fam. att.
3.4%
2–4 units
5.1%
5–19 units
6.2%
20+ units
3.6%
Mobile home
4.1%
Housing Age
Pre-1940
16.7%
1940–1969
2.9%
1970–1999
17.6%
2000–2009
12.5%
2010+
6.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Education
High School or Higher
94.8%
Bachelor's or Higher
33.7%
+0.9 pp vs. state
Graduate Degree
10.1%
Some College / Associate
17.0%
Less Than High School
1.8%
Enrolled in School
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Employment
Labor Force Participation
66.6%
Unemployment Rate
3.2%
-0.1 pp vs. state
Work from Home
11.5%
Self-Employed
4.7%
Government Workers
13.7%
Private For-Profit
81.5%
Industry
Edu/Health
22.5%
Manufacturing
15.2%
Retail
10.8%
Finance
10.2%
Arts/Entmt.
9.6%
Prof. Services
7.4%
Construction
5.9%
Transportation
5.2%
Agriculture
3.2%
Public Admin
3.0%
Information
1.8%
Wholesale
1.3%
Occupation
Management
37.7%
Sales
18.9%
Production
17.5%
Food Prep
16.4%
Construction
9.5%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Commute
Median Travel Time
19.5 min
Drove Alone
74.1%
Carpool
8.3%
Public Transit
0.4%
Work from Home
11.5%
Walked
4.0%
Bicycle
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Households & Families
Total Households
29,636
Avg. Household Size
2.00
Avg. Family Size
—
Married-Couple Households
48.1%
Single-Mother Households
—
Single-Father Households
—
Living Alone
—
Households with Children
15.6%
Multigenerational
—
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Age Distribution
Under 5
4.6%
5–9
5.5%
10–14
5.4%
15–19
7.9%
20–24
11.1%
25–34
11.9%
35–44
11.4%
45–54
11.0%
55–64
6.3%
65–74
7.0%
75–84
10.9%
85+
5.3%
Under 18: 19.0%
Working age (18–64): 81.0%
65 and over: 17.8%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Social Characteristics
Immigration
Foreign Born
3.1%
Naturalized Citizen
59.1%
Speaks English Less Than Very Well
1.8%
Foreign-Born Origin
Asia
45.9%
Latin America
35.6%
Europe
14.8%
Africa
2.6%
Veterans & Disability
Veteran
7.0%
With a Disability
11.4%
Cognitive Difficulty
—
Ambulatory Difficulty
—
Health Insurance
Insured
95.0%
Uninsured
5.0%
Employer Insurance
—
Medicaid
—
Medicare
—
Technology & Mobility
Broadband Internet
91.7%
Has a Computer
94.8%
Same House 1 Year Ago
85.4%
Moved from Abroad
0.2%
Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023
Compare Portage County
Compare to another county →Where People Move From (IRS Migration Data)
Top origins of people who moved to Portage County in 2023, by number of tax returns filed (IRS SOI Migration Data).
| Origin | Tax Returns | People (est.) |
|---|---|---|
| Wood County | 269 | 425 |
| Other flows - Midwest | 196 | 285 |
| Marathon County | 194 | 291 |
| Other flows - South | 137 | 250 |
| Other flows - West | 121 | 201 |
| Waupaca County | 103 | 172 |
| Dane County | 85 | 125 |
| Waushara County | 62 | 80 |
| Outagamie County | 48 | 69 |
| Milwaukee County | 47 | 66 |