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Price County, Wisconsin

County

Population: 14,077 (2023 estimate)

Located in Wisconsin

County-level Census Bureau data covering income, housing, demographics, education, employment, and more. Counties are the primary administrative division in the U.S. and the most common unit for comparing local conditions across a state.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Price County

What is the median household income in Price County?
The median household income in Price County is $58,720 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Price County?
The poverty rate in Price County is 8.4% (U.S. Census Bureau ACS 2023).
What is the median home value in Price County?
$146,000 (U.S. Census Bureau ACS 2023).
What is the average rent in Price County?
The median gross rent in Price County is $801 per month (U.S. Census Bureau ACS 2023).
What percentage of Price County residents have a college degree?
17.1% of adults in Price County hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
14,077
Median Income
$58,720
Median Home Value
$146,000
Poverty Rate
8.4%
Unemployment (ACS 2023)
2.8%
Median Age
52.0 yrs
Since 2019 Median Income: +$10,764 (+22.4%) Home Value: +$23,500 (+19.2%) Poverty Rate: 0.0 pp (+0%) Bachelor's+: +0.6 pp (+3.6%) Unemployment: +0.6 pp (+27.3%)

Demographics

Total Population 14,077
Median Age 52.0
Female 48.2%
Race & Ethnicity
Hispanic or Latino 1.6% White (non-Hisp.) 93.5% Black 0.2% Asian 0.6% Two or More 3.5% Other 0.6%
Asian Subgroups (% of total pop.)
Chinese
0.1%
Filipino
0.1%
Hispanic Subgroups (% of total pop.)
Mexican
1.1%
Puerto Rican
0.4%
Cuban
0.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $58,720 ±$1,607
-$16,950 vs. state
Per Capita Income $75,197
Median Family Income $74,803
Poverty Rate 8.4%
+1.8 pp vs. state
Child Poverty Rate 19.7%
Working-Age Poverty Rate
SNAP Recipients 12.5%
Social Security Income
Retirement Income 37.3%
Household Income Distribution
< $10k
4.4%
$10–15k
3.3%
$15–25k
9.3%
$25–35k
12.6%
$35–50k
13.2%
$50–75k
21.9%
$75–100k
14.3%
$100–150k
13.1%
$150–200k
4.8%
$200k+
3.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 10,799
Owner-Occupied 81.5%
Renter-Occupied 18.5%
Vacancy Rate 39.2%
Median Home Value $146,000
-$101,400 vs. state
Median Gross Rent $801
Owner Cost Burden (30%+) 21.2%
Renter Cost Burden (30%+) 32.7%
Home Value Distribution
< $50k
11.8%
$50–100k
22.9%
$100–200k
16.3%
$200–300k
18.2%
$300–500k
12.7%
$500k–$1M
2.4%
$1M+
0.3%
Gross Rent Distribution
< $500
18.4%
$500–1k
54.6%
$1–1.5k
20.0%
$1.5–2k
3.0%
$2–2.5k
0.3%
$3.5k+
3.7%
Vehicle Availability
No vehicle
5.2%
1 vehicle
32.5%
2 vehicles
40.6%
3+
21.7%
Housing Type
Single-fam. det.
82.6%
Single-fam. att.
0.5%
2–4 units
1.5%
5–19 units
1.8%
20+ units
1.4%
Mobile home
9.6%
Housing Age
Pre-1940
18.4%
1940–1969
6.6%
1970–1999
15.6%
2000–2009
12.3%
2010+
6.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 93.3%
Bachelor's or Higher 17.1%
-15.7 pp vs. state
Graduate Degree 5.1%
Some College / Associate 19.8%
Less Than High School 1.4%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 53.1%
Unemployment Rate 2.8%
-0.5 pp vs. state
Work from Home 7.0%
Self-Employed 9.2%
Government Workers 12.2%
Private For-Profit 78.5%
Industry
Manufacturing
30.5%
Edu/Health
18.0%
Retail
9.6%
Construction
6.6%
Arts/Entmt.
6.0%
Transportation
5.8%
Agriculture
5.4%
Prof. Services
5.3%
Finance
3.5%
Public Admin
3.0%
Information
1.4%
Wholesale
0.9%
Occupation
Management
28.9%
Production
28.4%
Sales
18.1%
Food Prep
13.4%
Construction
11.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 22.6 min
Drove Alone 78.9%
Carpool 9.5%
Public Transit 0.0%
Work from Home 7.0%
Walked 3.4%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 6,567
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 47.4%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 11.1%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
4.0%
5–9
4.9%
10–14
5.4%
15–19
5.2%
20–24
3.9%
25–34
8.0%
35–44
9.4%
45–54
12.5%
55–64
8.5%
65–74
10.3%
75–84
17.0%
85+
7.3%
Under 18: 17.9% Working age (18–64): 82.1% 65 and over: 27.8%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 1.6%
Naturalized Citizen 39.8%
Speaks English Less Than Very Well 0.8%
Foreign-Born Origin
Europe
29.2%
Asia
19.5%
Latin America
9.3%
Africa
3.1%

Veterans & Disability

Veteran 10.0%
With a Disability 16.9%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 94.1%
Uninsured 5.9%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 82.3%
Has a Computer 90.0%
Same House 1 Year Ago 92.9%
Moved from Abroad 0.1%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Compare Price County

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Where People Move From (IRS Migration Data)

Top origins of people who moved to Price County in 2023, by number of tax returns filed (IRS SOI Migration Data).

Origin Tax Returns People (est.)
Other flows - Midwest 61 95
Marathon County 29 53
Taylor County 29 51
Other flows - South 27 37
Other flows - West 20 34