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Shawano County, Wisconsin

County

Population: 40,927 (2023 estimate)

Located in Wisconsin

County-level Census Bureau data covering income, housing, demographics, education, employment, and more. Counties are the primary administrative division in the U.S. and the most common unit for comparing local conditions across a state.

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Data: U.S. Census Bureau, ACS 5-Year Estimates, 2023 (released December 2024).

Quick Facts — Shawano County

What is the median household income in Shawano County?
The median household income in Shawano County is $132,796 (U.S. Census Bureau ACS 5-Year Estimates, 2023).
What is the poverty rate in Shawano County?
The poverty rate in Shawano County is 3.6% (U.S. Census Bureau ACS 2023).
What is the median home value in Shawano County?
$481,900 (U.S. Census Bureau ACS 2023).
What is the average rent in Shawano County?
The median gross rent in Shawano County is $1,510 per month (U.S. Census Bureau ACS 2023).
What percentage of Shawano County residents have a college degree?
62.6% of adults in Shawano County hold a bachelor's degree or higher (U.S. Census Bureau ACS 2023).
Population
8,926
Median Income
$132,796
Median Home Value
$481,900
Poverty Rate
3.6%
Unemployment (ACS 2023)
2.8%
Median Age
43.0 yrs
Since 2019 Median Income: +$23,644 (+21.7%) Home Value: +$126,400 (+35.6%) Poverty Rate: -1.1 pp (-23.4%) Bachelor's+: +9.4 pp (+17.7%) Unemployment: -0.3 pp (-9.7%)

Demographics

Total Population 8,926
Median Age 43.0
Female 52.7%
Race & Ethnicity
Hispanic or Latino 0.5% White (non-Hisp.) 94.1% Black 0.3% Asian 1.7% Two or More 3.4% Other 0.1%
Asian Subgroups (% of total pop.)
Chinese
0.8%
Filipino
0.3%
Indian
0.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Income & Poverty

Median Household Income $132,796 ±$12,034
+$57,126 vs. state
Per Capita Income $219,835
Median Family Income $169,030
Poverty Rate 3.6%
-3.0 pp vs. state
Child Poverty Rate 2.0%
Working-Age Poverty Rate
SNAP Recipients 7.1%
Social Security Income
Retirement Income 34.1%
Household Income Distribution
< $10k
0.8%
$10–15k
4.2%
$15–25k
3.7%
$25–35k
3.6%
$35–50k
5.0%
$50–75k
11.6%
$75–100k
9.1%
$100–150k
17.2%
$150–200k
12.4%
$200k+
32.2%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Housing

Total Housing Units 3,408
Owner-Occupied 83.0%
Renter-Occupied 17.0%
Vacancy Rate 5.5%
Median Home Value $481,900
+$234,500 vs. state
Median Gross Rent $1,510
Owner Cost Burden (30%+) 12.7%
Renter Cost Burden (30%+) 65.3%
Home Value Distribution
$50–100k
0.9%
$200–300k
9.8%
$300–500k
42.4%
$500k–$1M
36.9%
$1M+
9.1%
Gross Rent Distribution
< $500
12.8%
$500–1k
21.7%
$1–1.5k
15.2%
$1.5–2k
14.2%
$2–2.5k
16.4%
$2.5–3.5k
19.7%
Vehicle Availability
No vehicle
5.6%
1 vehicle
20.2%
2 vehicles
42.6%
3+
31.6%
Housing Type
Single-fam. det.
75.1%
Single-fam. att.
8.8%
2–4 units
0.8%
5–19 units
0.5%
20+ units
13.9%
Housing Age
Pre-1940
11.9%
1940–1969
1.6%
1970–1999
10.4%
2000–2009
12.4%
2010+
11.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Education

High School or Higher 98.2%
Bachelor's or Higher 62.6%
+29.8 pp vs. state
Graduate Degree 25.6%
Some College / Associate 15.5%
Less Than High School 1.1%
Enrolled in School

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Employment

Labor Force Participation 61.8%
Unemployment Rate 2.8%
-0.5 pp vs. state
Work from Home 29.2%
Self-Employed 4.4%
Government Workers 16.6%
Private For-Profit 79.0%
Industry
Edu/Health
26.4%
Prof. Services
15.2%
Retail
12.4%
Manufacturing
9.2%
Construction
8.0%
Finance
6.1%
Public Admin
6.1%
Arts/Entmt.
5.3%
Transportation
3.1%
Information
2.0%
Wholesale
1.4%
Agriculture
0.5%
Occupation
Management
62.3%
Sales
20.1%
Food Prep
8.6%
Production
5.4%
Construction
3.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Commute

Median Travel Time 24.9 min
Drove Alone 65.9%
Carpool 3.1%
Public Transit 0.1%
Work from Home 29.2%
Walked 0.2%
Bicycle

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Households & Families

Total Households 3,219
Avg. Household Size 2.00
Avg. Family Size
Married-Couple Households 65.4%
Single-Mother Households
Single-Father Households
Living Alone
Households with Children 29.1%
Multigenerational

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Age Distribution

Under 5
5.6%
5–9
6.4%
10–14
6.4%
15–19
8.8%
20–24
5.5%
25–34
7.9%
35–44
12.1%
45–54
11.3%
55–64
8.8%
65–74
6.6%
75–84
13.1%
85+
5.3%
Under 18: 23.7% Working age (18–64): 76.3% 65 and over: 20.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Social Characteristics

Immigration

Foreign Born 2.9%
Naturalized Citizen 65.4%
Speaks English Less Than Very Well 0.6%
Foreign-Born Origin
Asia
42.4%
Europe
33.9%
Latin America
13.6%
Africa
7.8%

Veterans & Disability

Veteran 6.2%
With a Disability 10.9%
Cognitive Difficulty
Ambulatory Difficulty

Health Insurance

Insured 98.4%
Uninsured 1.6%
Employer Insurance
Medicaid
Medicare

Technology & Mobility

Broadband Internet 91.8%
Has a Computer 99.1%
Same House 1 Year Ago 87.9%
Moved from Abroad 0.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates, 2023

Compare Shawano County

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Where People Move From (IRS Migration Data)

Top origins of people who moved to Shawano County in 2023, by number of tax returns filed (IRS SOI Migration Data).

Origin Tax Returns People (est.)
Brown County 173 304
Outagamie County 100 182
Waupaca County 96 174
Marathon County 84 125
Oconto County 72 117
Other flows - Midwest 64 128
Other flows - West 53 95
Other flows - South 52 111
Menominee County 50 110
Langlade County 34 75